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Digital Content Creation Hub Blinx Launches In Dubai

The startup describes itself as the first digital native storytelling hub in the MENA region.

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digital content creation hub blinx launches in dubai

Based in Dubai Media City, Blinx is a digital content creation hub that will produce news and short-form storytelling pieces targeting Gen Z and millennial audiences in the Middle East and beyond.

According to Blinx’s general manager and leading journalist, Nakhle Elhage, the platform will focus on a “more story, less noise” approach to content creation, delivering relatable media to its target audience.

blinx dubai media city

“Our purpose is to inspire the youth through honest, genuine, and spectacular storytelling […] powered by the best tech and people available, we help build a better tomorrow,” says Mr. Elhage.

Blinx will be equipped with cutting-edge metaverse and AR-equipped studios and production facilities, while control rooms will utilize the latest live production tools to analyze videos and data.

Also Read: Flat6Labs Is Seeking The Next Big Levant Region Startups

Blinx will distribute content through its own online portal and social media platforms. The startup also plans to launch various apps to offer a live production experience to users.

In terms of content, the Blinx platform will include infotainment and entertainment, plus news and current affairs. The startup also plans to add gaming to its extensive media catalog.

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PowerSchool Launches Arab Version Of Its EdTech Platform

The cloud-based solution is now available to Middle Eastern users, helping schools with administrative, communication, and classroom workflows.

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powerschool launches arab version of its edtech platform

PowerSchool, a leading cloud-based education software provider, today announced the launch of newly translated and localized solutions for the UAE and wider Gulf Coast and Middle East region.

Native-Arabic speaking educators will now be able to accomplish critical administrative, communication and classroom workflows using newly-updated Arabic translations, as well as access a right-to-left oriented interface, Hijri calendar overlay, and more.

PowerSchool’s platform is able to log student records and create reports in their native language, while teachers can now create enhanced, personalized lessons for their students and digital forms for parents.

powerschool edtech arabic interface

Finally, PowerSchool’s multi-language AI-powered assistant is also in development, and the company plans to launch the tool in the Middle East in the near future.

“With the UAE and other GCC countries prioritizing digital transformation in education, we are pleased to announce the availability of our educational and operational products in Arabic,” revealed Stewart Monk, Senior Vice President & General Manager, International at PowerSchool. “This also aligns with our commitment to provide mission-critical support to education leaders to provide personalized learning for students globally”.

Also Read: Top Free AI Chatbots Available In The Middle East

Along with the launch of a new Dubai office in 2023, PowerSchool seems highly invested in localized Arabic products. The latest announcement from the company strongly signals its commitment to the Middle East and GCC, and comes after the publication of its 2024 Education Focus Report, which takes a deep dive into the region’s education trends and developments.

“PowerSchool’s commitment to providing Arabic localization across its products reflects an understanding of their diverse user base and their commitment to inclusivity,” explained Mohammed Essam, PowerSchool Lead at ESOL Education. “This investment can lead to closer collaboration with educational institutions in the Middle East, fostering innovation and progress in the education sector. Overall, this is a promising direction that could benefit both PowerSchool and the educational community in the region”.

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