News

Flat6Labs Is Seeking The Next Big Levant Region Startups

The program will focus on women, minorities, and internally-displaced entrepreneurs.

Published

3 years ago

March 9, 2023

Nour Nasir

Flat6Labs

Flat6Labs, the MENA venture capital and accelerator, hopes to boost underserved demographics based in Jordan, Lebanon, Iraq, and the Levant region. Announced this week, Flat6Labs’ program will focus on women, minorities, and internally-displaced entrepreneurs.

Open to people aged 18-45, Flat6Labs is searching for entrepreneurs in “education, fintech, financial inclusion, healthcare technology, agriculture, environment, and information and communication technology”.

The program will comprise three main tracks: StartMashreq Academy, the Growth Support Program, and the Incubation program, with the latter featuring interactive sessions, seminars, training courses on specialized topics, and articles from leading regional experts.

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“The Arab world, and the Levant region in particular, has always been full of promising young people with big ambitions. Unfortunately, many of the youth in our region lack access to the tools, resources, and opportunities they need to succeed. Through this initiative, we hope to inspire an entrepreneurial movement and provide the tools and resources necessary to nurture that movement,” says Yehia Houry, Flat6Labs Chief Programs Officer.

For the startup incubation part of the program, four cycles will take place, helping participants to build business plans and growth strategies, along with various mentorship sessions.

News

Syria Just Got Its First Super App Featuring Built-In Digital Payments

Built by UAE-based Syrian founders with the Ministry of Tourism’s backing, My Syria lands as visitor numbers more than double.

Published

5 days ago

August 1, 2026

Nour Nasir

syria just got its first super app featuring built-in digital payments

For most of the past decade, paying for anything in Syria with an international card was effectively impossible. Sanctions, a collapsed banking sector, and years of isolation left the country running on cash. That is what makes the launch of My Syria — the country’s first super app — more than a routine product announcement.

Developed by 121 Living, a company founded by four UAE-based Syrian entrepreneurs — Rami Kaiem, Feras Kaiem, Waseem Qudmani, and Kinan Madi — the app launched in Damascus on July 30 under the patronage of Minister of Tourism Mazen Al-Salhani. It bundles hotels, restaurants, transport, attractions, food delivery, and other lifestyle services into a single platform, currently offering eight services with plans to expand to more than 40 verified tourism and hospitality providers across the country.

Although the app already sounds enticing, the headline feature is its built-in payments. My Syria is the first platform in Syria to support cross-border digital payments through Apple Pay, Google Pay, Visa, Mastercard, and American Express — familiar tools for international visitors, and a route into the digital economy for local businesses that have long operated outside it.

my syria super app launch event

The launch rides on a sharp rebound for the troubled country. Syria’s tourism sector recorded 3.52 million visitor arrivals in the first half of 2026, a 111 percent increase over the 1.67 million during the same period in 2025 — a mix of returning expatriates, regional visitors, and international tourists.

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The Ministry of Tourism, which supported and supervised the app’s development, frames the launch as proof of concept for a wider strategy. “Digital transformation is one of the Ministry’s strategic priorities because it enables us to build a more competitive, connected and investment-ready tourism sector,” Al-Salhani said, inviting technology companies “globally, regionally and locally” to explore opportunities across the wider economy.

For 121 Living, this is phase one, with additional services and expanded geographic coverage planned. Whether a super app can flourish in a market still rebuilding its infrastructure is an open question, but for the first time in years, a visitor to Damascus can pay for dinner with their phone.