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Dubai Is Building A New Mall In The Metaverse
The virtual shopping center will set a new standard for immersive online shopping experiences.

The metaverse still feels like a distant and obscure concept for average consumers. However, for leading brands, this parallel digital universe is already worth investing in, and retailers are building out virtual stores as quickly as possible.
Retail group Majid Al Futtaim has taken metaverse retail to its next logical progression, unveiling the “Mall of the Metaverse” in Decentraland to compliment its brick-and-mortar outlet.
Customers will be able to engage with “immersive retail experiences” in the new virtual mall, where various brands, including Carrefour, VOX Cinemas, THAT Concept Store, Ghawali, and Samsung Store, will soon set up for business.
Khalifa bin Braik, CEO of Majid Al Futtaim Asset Management, is confident that the Mall of the Metaverse “will become a prominent retail and entertainment destination for customers who seek digital experiences from their favorite brands.”
Meanwhile, Fatima Zada, the director of Omnichannel and Digital, Majid Al Futtaim Shopping Malls, notes an increase in demand for digital experiences, with his team using “behavioral science and data” to plan a retail future that eclipses simple online shopping.
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Dubai has already made significant progress in metaverse development, and last year, the Dubai Mall unveiled a digital version of its Etisalat store. These announcements collectively aid the city’s metaverse strategy, which hopes to create 40,000 jobs and bring $4 billion to the economy over the next five years.
News
Alienware Just Announced Six New Gaming Monitors
The new models include three QD-OLED and three budget-friendly QHD options, expanding the company’s lineup for all gamers.

Alienware has just updated its gaming monitor lineup with six new additions, including the highly anticipated Alienware 27 4K QD-OLED Monitor. The latest wave of releases is set to reach more gamers than ever, offering high-end QD-OLED displays alongside more budget-friendly options.
The latest displays clearly show that the company is doubling down on QD-OLED with three new models sporting the technology. A redesigned Alienware 34 Ultra-Wide QD-OLED Monitor is also making a return, further refining what is already a fan-favorite display.
A Unified Design: The AW30 Aesthetic
All six monitors feature Alienware’s new AW30 design language, first introduced at CES. The AW30 aesthetic brings a futuristic, minimalist look that unites the entire lineup under a cohesive visual identity.
Pushing QD-OLED Even Further
The refreshed Alienware 34 Ultra-Wide QD-OLED Monitor (AW3425DW) builds on its predecessor’s success with a 240Hz refresh rate (up from 175Hz) and HDMI 2.1 FRL support. It also gains G-SYNC Compatible certification alongside AMD FreeSync Premium Pro and VESA AdaptiveSync, ensuring ultra-smooth performance. With a WQHD (3440×1440) resolution and an 1800R curve, this display enhances immersion for both gaming and cinematic experiences.
For those who crave speed, the Alienware 27 280Hz QD-OLED Monitor (AW2725D) pairs a high refresh rate with QHD resolution, balancing sharp visuals with ultra-smooth gameplay. Meanwhile, the Alienware 27 4K QD-OLED Monitor (AW2725Q) delivers stunning clarity with an industry-leading pixel density of 166 PPI, making it the sharpest OLED or QD-OLED monitor available.
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Worried about OLED burn-in? Alienware’s entire QD-OLED lineup comes with a three-year limited warranty covering burn-in concerns, offering peace of mind for gamers investing in these high-end displays.
Bringing QHD To A Wider Audience
Alongside QD-OLED, Alienware is also releasing three new QHD gaming monitors aimed at more price-conscious gamers. The Alienware 34 Gaming Monitor (AW3425DWM), Alienware 32 Gaming Monitor (AW3225DM), and Alienware 27 Gaming Monitor (AW2725DM) provide a range of sizes and formats to suit different preferences:
- The Alienware 34 Gaming Monitor (AW3425DWM): An ultrawide (WQHD) option for a panoramic, immersive experience.
- The Alienware 32 Gaming Monitor (AW3225DM): A standard 16:9 panel for a traditional but expansive desktop setup.
- The Alienware 27 Gaming Monitor (AW2725DM): A 27” display offering the same performance in a more compact form factor.
All three gaming monitors feature a fast 180 Hz refresh rate, a 1ms gray-to-gray response time, and support for NVIDIA G-SYNC, AMD FreeSync, and VESA AdaptiveSync to eliminate screen tearing. Additionally, with 95% DCI-P3 color coverage and VESA DisplayHDR400 certification, these displays deliver vibrant colors and high dynamic range for lifelike visuals.