News

Dubai Is Building A New Mall In The Metaverse

The virtual shopping center will set a new standard for immersive online shopping experiences.

Published

2 years ago

February 16, 2023

dubai is building a new mall in the metaverse

The metaverse still feels like a distant and obscure concept for average consumers. However, for leading brands, this parallel digital universe is already worth investing in, and retailers are building out virtual stores as quickly as possible.

Retail group Majid Al Futtaim has taken metaverse retail to its next logical progression, unveiling the “Mall of the Metaverse” in Decentraland to compliment its brick-and-mortar outlet.

Customers will be able to engage with “immersive retail experiences” in the new virtual mall, where various brands, including Carrefour, VOX Cinemas, THAT Concept Store, Ghawali, and Samsung Store, will soon set up for business.

vox cinema mall of the metaverse dubai

Khalifa bin Braik, CEO of Majid Al Futtaim Asset Management, is confident that the Mall of the Metaverse “will become a prominent retail and entertainment destination for customers who seek digital experiences from their favorite brands.”

magic planet mall of the metaverse dubai

Meanwhile, Fatima Zada, the director of Omnichannel and Digital, Majid Al Futtaim Shopping Malls, notes an increase in demand for digital experiences, with his team using “behavioral science and data” to plan a retail future that eclipses simple online shopping.

Also Read: Introducing Bard, Google’s Response To ChatGPT

Dubai has already made significant progress in metaverse development, and last year, the Dubai Mall unveiled a digital version of its Etisalat store. These announcements collectively aid the city’s metaverse strategy, which hopes to create 40,000 jobs and bring $4 billion to the economy over the next five years.

News

HiFuture Wraps Up Successful GITEX GLOBAL 2024 Appearance

The electronics company wowed audiences at the world’s largest tech event with a range of wearable and smart audio devices.

Published

1 day ago

October 21, 2024

Nour Nasir

hifuture wraps up successful gitex global 2024 appearance

This year’s GITEX GLOBAL 2024 in Dubai saw a huge number of startups, electronics firms, and innovators from around the globe gather for the tech sector’s largest event of its kind. One company making waves at this year’s expo was Chinese tech group HiFuture, which showcased a range of products with a focus on wearable technology and smart audio.

At the HiFuture booth, the company captivated attendees with cutting-edge smartwatches like the ACTIVE and AURORA, along with a range of powerful wireless speakers, earbuds, and even smart rings. Visitors were eager to check out the sleek new designs on offer and even had the chance to test out some of the products themselves.

hifuture gitex global 2024 dubai

Among the highlights were smartwatches combining dual-core processors with customizable options. The devices blended style and technology, offering health monitoring capabilities, personalized watch faces, and advanced AI-driven functionalities, giving attendees a taste of the future of wearable technology.

On the audio front, HiFuture’s wireless speakers left a lasting impression, offering rich, immersive sound in compact, portable designs. These speakers cater to both intimate gatherings and larger celebrations, offering versatility for users. Meanwhile, the company also showed off its Syntra AI technology, which it claims “revolutionizes health and fitness tracking by combining advanced optical sensors with intelligent algorithms for precise, real-time insights”.

Also Read: How (And Why) To Start A Tech Business In Dubai

The presence of HiFuture’s leadership team at GITEX 2024 underscored the importance of this event for the company, with CEO Levin Liu leading a team of executives, all keen to engage with attendees and offer insights into HiFuture’s vision, product development process, and future direction.

Overall, it seems that GITEX GLOBAL 2024 has been a rewarding experience for HiFuture. The enthusiasm and curiosity of attendees shown to the company’s diverse range of products was obvious, with the HiFuture team leaving on a high note and clearly excited and motivated by the event.