Fujifilm has recently added the Instax Link WIDE smartphone printer to their Instax lineup.

Bigger, better images. Instax is known for simple, clean, and effective camera products and this Link WIDE smartphone printer is no different. Print photos at the click of a button anytime, anywhere.

The new printer builds on the success of the Instax Mini Link, a pocket-sized printer that can effortlessly produce mini-format (86 mm x 54 mm) prints through a dedicated smartphone app.

As its name suggests, the Instax Link WIDE supports wide-format film. A wide-format film is twice the size of the regular card-size mini-format film, making it suitable for a group photo, landscape photograph or other photographs that benefit from the larger film size (86mm x 108mm).

The Instax Link WIDE smartphone printer has its own smartphone app that introduces an array of features to help users create the most stunning wide-format prints possible. For example, there are two distinct print modes to choose from. The Instax-Natural mode preserves original colors, while the Instax-Rich mode includes contrast and color saturation to produce eye-catching results.

Prints can also feature QR codes. The “QR Print” mode generates a QR code for a voice message, text message, location data, favorite website URL and other information, and incorporates it into a print. Having a QR code representing various types of information printed with a photograph adds another dimension to Instax as a communication tool that records related data and conveys sentiments. This extra layer of information makes prints richer and more interactive.

It can be used to add the voice of a loved one to a cherished photo, include a venue address to a print accompanying a wedding invitation, or make a unique gift card for a friend, family member, or colleague — the possibilities are virtually endless. And because the app comes with 29 design templates, one doesn’t have to be a skilled designer to come up with something beautiful.

Alongside the Instax Link WIDE, Fujifilm has launched a new Instax wide-format film BLACK. The film accentuates photographs by adding a black frame around them, making it especially suitable for prints that will spend their lives on a whiteboard or some other white surface.

Also Read: Fujifilm Has Announced The Instax Mini 11 BTS Butter

The Instax Link WIDE smartphone printer sells for $149 + VAT, and it’s available in two colors: Ash White and Mocha Gray. Just like its smaller sibling, the printer is compact and lightweight. It runs on an integrated battery and charges via a USB cable, so on-the-go printing is easily possible with any Bluetooth-enabled smartphone capable of running the companion smartphone app.

Owners of the Fujifilm X-S10 digital camera have it even better because they can skip the smartphone app entirely and send images directly to the printer.

Fujifilm has been selling Instax cameras since 1998. Today, the company’s instant cameras are sold in over 100 countries around the world. They’re especially popular among younger generations, who see them as a welcome relief from the digital overload we all experience today.

Fujifilm Middle East will be announcing the official release dates of the Instax Link WIDE smartphone printer, so make sure you’re following them on Facebook and Instagram for all the latest updates.