News

Fujifilm Launches Its Instax Mini Evo Hybrid Instant Camera

A new hybrid instant camera that includes all the amazing features of a hybrid instant camera, a classic analog look, and a little more!

Published

5 years ago

March 11, 2022

Joanna Melki

Fujifilm

The Instax Mini Evo is the newest hybrid Instax camera launched by Fujifilm. It’s a flagship model of the Instax series of instant cameras that features more advanced functions, operability, print quality, and apps than ever before.

Like other hybrid instant cameras, users can review photos captured on the device via the LCD monitor on the rear panel of the camera and select images they want to print.

The new Instax Mini Evo offers versatile shooting effects that can deliver up to 100 different combinations of effects for Instax shots.

Design & Specifications

The Instax Mini Evo comes with ten lens effects including “Soft Focus” and “Light Leak” as well as ten film effects including “Monochrome” and “Retro”. These two types of effects can be combined freely to create up to 100 different shooting effects, giving users the ability to fully express their emotions.

fujifilm instax mini evo shooting effects

The new model, designed with a classical and luxurious touch, is the first Instax camera equipped with a print lever, lens dial and film dial allowing users to choose a plethora of shooting effects and print. These dials are designed with attention to the finest details including operation sound offering the joy of creating analog photographic arts to the users.

Also Read: Fujifilm Launches Instax Link WIDE Smartphone Printer

A ring around the 28mm (equivalent) F2.0 lens can be twisted to switch between ten lens effects: Normal, Vignette, Soft Focus, Blur, Fisheye, Color Shift, Light Leak, Mirror, Double Exposure, and Half-Frame.

Behind the lens is a 1/5-inch CMOS sensor with a resolution of 4.9 MP (or about 2560 x 1920 pixels), ISO range from 100 to 1600, and shutter speed range from 1/4s to 1/8000s.

The camera weighs 285 grams and measures 87 x 122.9 x 36 mm, so it’s approximately twice as heavy as the iPhone 12 or the iPhone 13 Mini.

High-Quality Prints From Any Device

The Instax Mini Evo’s resolution of exposure has been doubled compared to the previous models to achieve greater print quality. The camera offers the “Instax-Rich” mode for rich colors in addition to the “Instax-Natural” mode for softer touch characteristic of Instax prints.

fujifilm instax mini evo smartphone app

The Mini Evo also works as an Instax printer, meaning you can print out pictures from your smartphone wirelessly using a dedicated app.

The app features the “Direct Print” function for using the Instax Mini Evo as a smartphone printer, “Remote” function for remotely shooting pictures away from the camera, and the “Transferred Images” function for saving a photo (shot with the Instax Mini Evo) in a smartphone as an image decorated with an Instax frame so you can share them as digital Instax snaps.

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News

NEOPAY Wants To Follow Merchants Across Channels And Borders

A controlling 65% stake in noon payments would give NEOPAY access to marketplace sellers, online merchants and the payment flows they generate.

Published

1 day ago

October 5, 2026

Nour Nasir

neopay wants to follow merchants across channels and borders

It’s been a long time since checkouts were single defined places. A merchant might take payments at a physical register, on its own website and through an online marketplace, sometimes in more than one country. NEOPAY wants to follow those transactions wherever they happen.

The UAE payments company has entered into an agreement to acquire a 65% controlling stake in noon payments. NEOPAY already runs the acquiring infrastructure that lets merchants accept card payments, along with omnichannel acceptance and a merchant services platform. This new deal would add noon payments’ embedded payments platform, e-commerce gateway and merchant network across the UAE, Saudi Arabia and Egypt. That would considerably expand both NEOPAY’s digital commerce capabilities and its regional reach.

For merchants, the attraction is a single provider for online and in-store payments, plus faster settlements, data and analytics, and value-added financial services.

“Payments should be simple, reliable, and built for the markets they serve,” said Faraz Khalid, CEO of noon. His counterpart at NEOPAY, Vibhor Mundhada, added: “We have built a strong payments business in the UAE, and our ambition is now to take that capability across the region”. The acquisition, Mundhada added, would “expand our footprint into Saudi Arabia and Egypt” while reinforcing NEOPAY’s position at home.

Also Read: In Kuwait, Your Surgeon Might Be Operating From Another Country

NEOPAY is also keen to point out potential payment volume increases. The company says noon payments’ integrations with marketplace sellers and online merchants create high transaction density in some of the region’s fastest-growing digital commerce segments. It also believes control of the business would give it access to those merchant relationships and payment flows, and speed up the rollout of alternative payment methods and installment options.

The combined roadmap targets faster merchant onboarding, better payment performance, tighter fraud controls and embedded financial services. The deal could also strengthen cross-border payments and settlement along key regional commerce corridors.