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Nothing Phone (2a) Introduced With New Design And Lower Price

In a global rollout, Nothing has launched the new handset targeting “young & creative” buyers.

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nothing phone (2a) introduced with new design and lower price
Nothing

Following its debut design showcase at MWC in Barcelona, emerging smartphone manufacturer Nothing has officially introduced the Nothing Phone (2a). This new addition to their product line will diversify the company’s range of models and pricing tiers, and is slated for release on March 8th in Gulf Coast Countries after a global keynote on March 5th.

Beyond its pricing strategy, Nothing sets a new standard in design innovation by introducing what it claims to be the pioneering concept of an “internal smartphone”. This approach seamlessly integrates the device’s components into its external design, presenting essential functionalities in novel and innovative ways.

“Over the past decade, there has been a sea of sameness in the tech industry,” explained Rishi Kishor Gupta, Regional Director for Middle East and Africa at Nothing. “There is clearly a lack of excitement and optimism like we used to feel back in our childhood days. In every single smartphone launch, we see iterations vs. innovations. Here’s where we’re trying to fill the gap”.

Also Read: UGREEN Nexode Pro Review: Portable Yet Powerful Chargers

With the brand securing an exclusive distribution partnership with Dubai-based Eros for the UAE and Bahrain markets, consumers in these regions will have the opportunity to be early adopters of the Phone (2a), along with access to exclusive incentives and promotions available on a first-come, first-served basis.

Limited to only 100 units, an exclusive bundle featuring the Phone (2a) will be offered, complete with a personalized thank you card from Carl Pei, CEO of Nothing. Additionally, purchasers will receive a complimentary Phone (2a) case featuring cityscape designs, CMF Buds, a CMF 65W GaN charger, phone straps, and a branded tote bag from Nothing.

Nothing Phone (2a) Specs And Pricing:

  • Screen: 7″ 120Hz FHD+ OLED (394 PPI)
  • Processor: MediaTek Dimensity 7200 Pro
  • RAM: 8 / 12GB
  • Storage: 128 / 256GB
  • Operating System: Nothing OS 2.5
  • Camera: 50MP main and ultrawide, 32MP selfie
  • Connectivity: 5G, eSIM, Wi-Fi 6, NFC, Bluetooth 5.3 and GNSS
  • Battery: 5,000 mAh
  • Water Resistance: IP54
  • Dimensions: 162 x 76.3 x 8.9mm
  • Weight: 190g

The Nothing Phone (2a) will retail at Dh1,199 for the 128GB version, while the 256GB costs Dh1,399.

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LUVED Is A New Curated Preloved Marketplace For The UAE

Sellers keep 100 percent of every sale and AI can build a listing in five seconds — though the app’s smartest tools are still coming.

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luved is a new curated preloved marketplace for the uae

Secondhand shopping has become mainstream in the UAE, but the experience is still scattered across resale sites, social media and informal group chats. LUVED, a mobile-first marketplace that launched in Dubai this month, is betting it can pull that activity into one place — and that the thing buyers and sellers actually want is not more inventory, but trust.

The app trades in what it calls circular luxury: preloved fashion and lifestyle pieces across men’s, women’s and children’s categories, bought, sold or given away peer to peer. Its main pitch is economics, with sellers keeping 100 percent of every sale under a zero-commission, fast payout model, while buyers are promised vetted pieces at lower prices.

Where LUVED is staking its reputation is verification. Sellers pass a KYC check, and items run through a two-layer authentication system powered by Entrupy that pairs instant AI screening with human expert review for high-value pieces. Authenticity certificates travel with each item, payments sit in escrow, and a buyer-protection package the company calls The Safety Net adds a 48-hour return window and dispute resolution. Door-to-door logistics removes the in-person meetups that make most resale deals awkward.

An in-app assistant called Luvbot — offering selling insights and demand-based recommendations — is soon to be introduced to the platform. Other features include autofill and dynamic pricing that lets users build a listing in as little as five seconds from three photos, plus a swipe-based feed, story-style drops and in-app chat in English and Arabic. Finally, a gifting layer, Luved & Gifted, lets users pass items to others inside the app rather than sell them.

Also Read: Logitech’s New Folding Mouse Is Designed For Work On The Go

“After moving to Dubai, I saw how difficult it was to sell or even give things away,” says founder and CEO Shaima Sibtain. The friction is real, and so is the competition. In resale, trust is won transaction by transaction — and that is the test LUVED has set itself.

The app is live on the App Store now, with Google Play to follow. The company also plans to expand across the region, which will be the real test for a marketplace staking everything on trust.

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