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Tech Brand Nothing Enters Saudi Market At Jarir Bookstore

The award-winning Nothing Phone (1) sports a premium aluminum frame and a distinctive LED Glyph Interface.

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tech brand nothing enters saudi market at jarir bookstore

Jarir Bookstore, the Kingdom of Saudi Arabia’s leading consumer tech retailer, has announced an exclusive partnership with UK-based technology brand Nothing, bringing the company’s innovative Phone (1) to the Saudi Arabian market.

The Nothing Phone (1) goes on sale across all Jarir stores from the 1st of March 2023 and will also be available on the company’s website. Through the collaboration, Jarir Bookstore will also offer repair and warranty solutions for all Phone (1) purchases.

“Jarir is excited to partner with another quick-rising tech company offering something unique and different to the Saudi Arabian market. We look forward to bringing the iconic and highly regarded, Nothing tech products to Saudi Arabia,” says Nasser Abdulaziz Alaqeel, COO of Jarir Marketing Co.

The Nothing Phone (1) has received critical acclaim for its innovative design while also scooping a “Best Inventions of 2022” award from TIME magazine for its unique “Glyph Interface” notification system, which uses 900 LED lights to create light patterns for highly-personalized notification alerts.

Nothing Phone (1) Specs

The Nothing Phone (1) is powered by a custom Qualcomm Snapdragon 778G+ processor and sports a 50 MP dual camera, 120Hz OLED display, plus Nothing’s custom version of Android.

There’s a strong and light 100% recycled aluminum frame on the outside, while over 50% of the device’s plastic components are made with recycled materials.

Adding Phone (1) to Jarir’s lineup will help the company stay at the forefront of consumer technology and shows a commitment to providing the latest solutions to Saudi customers. The Nothing Phone (1) is available now at all Jarir branches and online at Jarir.com.

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HiFuture Wraps Up Successful GITEX GLOBAL 2024 Appearance

The electronics company wowed audiences at the world’s largest tech event with a range of wearable and smart audio devices.

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hifuture wraps up successful gitex global 2024 appearance

This year’s GITEX GLOBAL 2024 in Dubai saw a huge number of startups, electronics firms, and innovators from around the globe gather for the tech sector’s largest event of its kind. One company making waves at this year’s expo was Chinese tech group HiFuture, which showcased a range of products with a focus on wearable technology and smart audio.

At the HiFuture booth, the company captivated attendees with cutting-edge smartwatches like the ACTIVE and AURORA, along with a range of powerful wireless speakers, earbuds, and even smart rings. Visitors were eager to check out the sleek new designs on offer and even had the chance to test out some of the products themselves.

hifuture gitex global 2024 dubai

Among the highlights were smartwatches combining dual-core processors with customizable options. The devices blended style and technology, offering health monitoring capabilities, personalized watch faces, and advanced AI-driven functionalities, giving attendees a taste of the future of wearable technology.

On the audio front, HiFuture’s wireless speakers left a lasting impression, offering rich, immersive sound in compact, portable designs. These speakers cater to both intimate gatherings and larger celebrations, offering versatility for users. Meanwhile, the company also showed off its Syntra AI technology, which it claims “revolutionizes health and fitness tracking by combining advanced optical sensors with intelligent algorithms for precise, real-time insights”.

Also Read: How (And Why) To Start A Tech Business In Dubai

The presence of HiFuture’s leadership team at GITEX 2024 underscored the importance of this event for the company, with CEO Levin Liu leading a team of executives, all keen to engage with attendees and offer insights into HiFuture’s vision, product development process, and future direction.

Overall, it seems that GITEX GLOBAL 2024 has been a rewarding experience for HiFuture. The enthusiasm and curiosity of attendees shown to the company’s diverse range of products was obvious, with the HiFuture team leaving on a high note and clearly excited and motivated by the event.

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