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Tech Brand Nothing Enters Saudi Market At Jarir Bookstore
The award-winning Nothing Phone (1) sports a premium aluminum frame and a distinctive LED Glyph Interface.
Jarir Bookstore, the Kingdom of Saudi Arabia’s leading consumer tech retailer, has announced an exclusive partnership with UK-based technology brand Nothing, bringing the company’s innovative Phone (1) to the Saudi Arabian market.
The Nothing Phone (1) goes on sale across all Jarir stores from the 1st of March 2023 and will also be available on the company’s website. Through the collaboration, Jarir Bookstore will also offer repair and warranty solutions for all Phone (1) purchases.
“Jarir is excited to partner with another quick-rising tech company offering something unique and different to the Saudi Arabian market. We look forward to bringing the iconic and highly regarded, Nothing tech products to Saudi Arabia,” says Nasser Abdulaziz Alaqeel, COO of Jarir Marketing Co.
The Nothing Phone (1) has received critical acclaim for its innovative design while also scooping a “Best Inventions of 2022” award from TIME magazine for its unique “Glyph Interface” notification system, which uses 900 LED lights to create light patterns for highly-personalized notification alerts.
Nothing Phone (1) Specs
The Nothing Phone (1) is powered by a custom Qualcomm Snapdragon 778G+ processor and sports a 50 MP dual camera, 120Hz OLED display, plus Nothing’s custom version of Android.
There’s a strong and light 100% recycled aluminum frame on the outside, while over 50% of the device’s plastic components are made with recycled materials.
Adding Phone (1) to Jarir’s lineup will help the company stay at the forefront of consumer technology and shows a commitment to providing the latest solutions to Saudi customers. The Nothing Phone (1) is available now at all Jarir branches and online at Jarir.com.
News
ESET Bets On Specialized Security AI At 0.5% The Training Cost
ESET says NeoCortex can estimate an attacker’s next move, with a kill switch and human oversight built in to keep it from going rogue.
A sign-in anomaly, a suspicious process launch and an unusual connection may look harmless alone. Together, they can describe an intrusion that is hard for security to teams to piece together.
To solve that problem, ESET announced ESET NeoCortex on November 4, 2026: a specialized foundational AI model for cybersecurity. It powers ESET LiveCortex, available within the ESET PROTECT Platform, which connects fragmented security signals and turns them into actionable incidents.
Filtering is the main selling point, with LiveCortex processing billions of raw telemetry events daily, and just 0.00111% of them contributing to incidents presented to customers. The aim is less alert fatigue and more analyst time spent on threats that matter.
NeoCortex is built on world-model architecture, learning how digital environments behave and how events relate. ESET says that lets it reconstruct missing incident context, recognize similar past cases and estimate an attacker’s likely next step – what the company calls “minus-one-day defense,” a chance to intervene before the next stage unfolds. ESET points to Black October, the week leading up to October 25, 2026, when critical security issues affecting PHP, Linux, GitLab and other key systems demanded rapid, prioritized responses, as the kind of moment where that context matters.
ESET’s internal research also suggests a specialized model like NeoCortex can be trained at up to 200 times lower cost than a large general reasoning model, while delivering more accurate, defense-focused results. The company credits optimized training, a focus on cybersecurity vocabulary, lower computing requirements and privately owned hardware.
Also Read: Dubai Says Its Deepfake Detector Needs Just 7 Seconds Of Video
“AI is accelerating both cyberattacks and cyberdefenses. With ESET NeoCortex, we are applying our AI investment to develop specialized foundational cybersecurity intelligence that remains under our control and strengthens, rather than replaces, human expertise,” said Juraj Malcho, Chief Technology Officer at ESET.
As part of the design, NeoCortex forms part of a layered architecture combining specialized models, deterministic controls, correlation logic, validation, auditability and expert human oversight. Safeguards include restricted sandboxes, read-only tools, continuous monitoring, defined usage and token limits, a kill switch and human oversight of critical response decisions. The model is also developed and self-hosted on ESET’s own infrastructure, which the company says reduces exposure to shifts among third-party AI providers, including commercial and geopolitical ones.
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