News
Saudi Arabia To Host Sixth Halo Space Test Flight In September
The space tourism startup aims to conduct crewed flights in 2025 and commence full commercial operations by as early as 2026.
Space tourism company Halo Space has announced plans for another test flight in Saudi Arabia, scheduled for September 2024, in collaboration with the Kingdom’s Communications, Space and Technology Commission (CST).
The event will be Halo Space’s 6th test flight and a key milestone in Saudi Arabia’s Vision 2030 strategy. The test will deploy Halo Space’s prototype Aurora capsule, which will travel around 30 km into Earth’s high atmosphere and the edge of space. According to Alberto Castrillo, Halo Space’s Chief Technology Officer, the flight will further test the engineering of the high-tech craft:
“The mission is designed to meticulously validate all the critical systems we’ve been developing for the past three years. The dates and location were set to ensure the reliable operation of our equipment and safe conditions for the teams on the ground operating the flight”.
Frank Salzgeber, Acting Deputy Governor for the Space Sector at CST, added, “This innovative project represents a significant step forward in Space Tourism. In support of such technological advancements and investment opportunities in Saudi Arabia, CST is always committed to providing regulatory frameworks that foster innovation among companies and projects like Halo Space while ensuring the safety of personnel and materials”.
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Halo Space’s prototype test flights are in preparation for the launch of fully crewed missions, which are expected to take place in 2025. Commercial flights could be available from 2026 and will offer the completely unique experience of rising gently above the Earth in a balloon-lifted capsule.
The journey, spanning up to 200 horizontal km and 35 vertical km, will last over six hours, allowing passengers to witness the curvature of the Earth and the vastness of space. Halo Space aims to make space tourism accessible to a wide audience by 2030 and plans to carry over 10,000 passengers by the decade’s end.
News
Samsung And Spotify Offer Free Premium Deal In MENA
Nearly seven in ten streams in the region come from 18-to-34-year-olds — the audience Samsung is hoping to entice into its ecosystem.
Samsung has announced a partnership with Spotify spanning the Middle East, North Africa, and Türkiye, bundling Spotify Premium with select devices across its ecosystem. The headline offer — up to four months of Premium for free — is a first for the region.
Customers in Saudi Arabia, the UAE, and Türkiye who buy any OLED or 98-inch television, or any Galaxy S or Z series mobile device, get four months of Spotify Premium. The offer, tiered by market and device, is available at retail and on Samsung.com, and redeemed through the Samsung Promotion and Samsung Members apps.
For Samsung, the strategy is less about free music than about lock-in. The Korean tech giant’s pitch is continuity: a track starts on a Galaxy smartphone through Galaxy Buds on the commute, moves to a Samsung TV and soundbar in the living room, and stays controllable from a Galaxy Watch. The more seamlessly music travels between those devices, the harder it becomes to swap any one of them for a rival’s.
“Technology should bring people closer to the things they love, and few things connect people the way music does,” said Omar Saheb, Regional VP of Marketing and Online Business at Samsung Electronics MENA. The partnership, he added, gives customers “a genuine reason to choose Samsung for the experience, not only the product”.
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For subscribers, Premium brings the usual package: ad-free listening, offline downloads, richer audio quality on Galaxy Buds and Samsung sound devices, and Jam, which lets friends build a shared queue.
“At Spotify, we are always working to make every listening moment feel more personal, meaningful, and worth it,” said Rami Jamal, Head of Partnerships at Spotify for South Asia, Middle East, and Africa.
The demographics go a long way to explaining the strategy. Across MENA, Türkiye, and Pakistan, nearly seven in ten Spotify streams come from listeners aged 18 to 34, according to the company — precisely the audience Samsung wants inside its hardware ecosystem before buying habits harden.
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