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Paymob Announces New UAE Regional Hub
As the MENAP’s leading payment facilitator embarks on its next phase of expansion, it will open a new hub to serve the region’s growing number of micro businesses.
Paymob has just announced that it will expand into the United Arab Emirates and open a regional hub in the country after a successful round of Series B funding overseen by PayPal.
The UAE expansion will be focused on “empowering (SMEs) and microbusinesses across the seven Emirates, with best-in-class digital payments solutions that drive growth in the digital economy”, Paymob said in a recent press release.
Paymob has already appointed veteran Emirati financial services guru Omar Haddad as its General Manager for the UAE expansion. He’ll be responsible for building a 150-strong team of payment professionals in this new market.
“The UAE is a dynamic ecosystem that fosters entrepreneurship and innovation, largely enabled by tremendous support from the public sector. There are currently over 400,000 businesses in the UAE, 61% of which are microbusinesses and 38% are SMEs. We see a massive opportunity to serve this market segment. Our goal over the next three years is to empower 15% of those merchants with the latest payment technologies to fuel their growth and further digitize the economy,” says Islam Shawky, Paymob CEO and Co-founder.
Also Read: 10 Best VPN Services For The Middle East In 2023 (Free & Paid)
As a market leader in the digital payment sector in the MENAP region, Paymob currently caters to over 16.5 million registered users on its mobile wallet infrastructure. The company offers one of the most comprehensive payment platforms for MENAP businesses, and includes over 40 online and physical payment methods via its point-of-sale systems, online gateway, and app.
Paymob currently holds an 87% share of all of the mobile wallet processing volumes in Egypt, and in 2021, it partnered with Mastercard to offer the country’s first “Tap-on-Phone” contactless solution. The payments giant hopes to roll out the same tech to UAE businesses and their customers in 2023 and aims to help companies of all sizes deliver a frictionless and seamless digital payment experience.
News
Visa’s Return To Syria Starts With A Test And A Bank In Lebanon
Foreign visitors will be the first users to benefit, but whether Syria’s own banks and cardholders follow is still an open question.
Visa is returning to Syria. Its first live international card transaction in the country was a test rather than a launch, and the milestone event ran through a Lebanese bank.
The acquirer (the bank on the merchant’s side of a card payment) was Fransabank Lebanon, with Paymera as the other named partner. Nadim Moujaes, who heads a Fransabank Group subsidiary, describes the test as both the culmination of “longstanding efforts to link Syria back to international payment networks” and “the first step in a larger path”.
Syrian President Ahmed Al-Sharaa makes the first electronic payment in Syria using a @Visa card at a store in Damascus, following the lifting of US sanctions on Syria. pic.twitter.com/lpAN7nQ6Fc
— Tech Magazine (@TechMGZN) August 27, 2026
“We are excited to have successfully tested live transactions today as we plan to enable international visitors to use their Visa cards while in Syria,” says Leila Serhan, Visa’s senior vice president and group country manager for the North Africa, Levant and Pakistan region. Although a significant first step, that plan doesn’t come with a hard date for when a visitor’s card will work normally.
Mohammed Safwat Raslan, governor of the Central Bank of Syria, says the test paves the way for international card acceptance in Syria and that maintaining strong compliance, risk management and operational controls will remain essential. Serhan likewise stresses that Visa has worked within applicable legal, regulatory and compliance requirements. For a test transaction, it seems there was a great deal of attention paid to the rules, with the entire operation being carefully managed.
Also Read: Lebanon’s 5G Era Begins With 150 Stations And A $1M Budget
The test is the latest step in a sequence that began in December 2025, when Visa announced a strategic roadmap to support Syria’s integration into the global digital economy. In February 2026 it hosted its first industry gathering of banks, ecosystem partners and policymakers in Damascus and, the same month, signed an agreement with Syria’s Ministry of Communications and Information Technology in San Francisco.
Michel Kattouah, Paymera’s CEO, called the test “the return of international card acceptance,” but while that’s positive news, there’s no word yet on when a Syrian bank will issue a Visa card to a Syrian customer.
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