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Samsung Unpacked 2024: Key Product Announcements
The hotly anticipated Galaxy Unpacked event showed off the company’s premium new smartphones for the first time, and revealed an unexpected new wearable.
South Korean tech giant Samsung has started 2024 by unveiling the Galaxy S24 series at the highly anticipated Galaxy Unpacked event. The new smartphones come equipped with on-device generative AI, enhanced specifications, and upgraded camera capabilities.
As customary for Samsung’s early-year events, the S24 flagship phones took center stage. This year, the spotlight was on generative AI, a technology that has gained prominence with the arrival of ChatGPT, Google Bard and more. The Galaxy S24 series is among the first phones to launch with Qualcomm’s cutting-edge Snapdragon 8 Gen 3, which features on-device generative AI capabilities.
The S24 series combines on-device and cloud-based generative AI, referred to as Galaxy AI, to deliver a range of innovative features. Some of these features, like live translation and text message tone suggestions, may sound familiar, while others, such as converting regular-speed videos into slow-motion by generating extra frames, are entirely new.
The top-tier model in the S24 series, the Galaxy S24 Ultra, has received substantial upgrades. It now boasts a titanium body, a 50-megapixel 5x optical camera for sharper distance photography (replacing the 10-megapixel 10x optical zoom camera), and comes with 12GB of RAM.
The standard S24 and S24+ models have fewer upgrades, with slightly larger screens and improved resolutions compared to their predecessors. The S24+ now shares the same Quad HD Plus resolution display as the S24 Ultra. Battery capacities have also increased slightly.
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Samsung has also stepped up efforts to incorporate more recycled materials in the devices, including using cobalt in batteries and rare earth elements in speakers. Notably, Galaxy S24 phones will now receive seven years of Android and security updates, extending their lifespan into 2031.
Towards the end of the event, Samsung unveiled upcoming enhancements to Samsung Health, particularly in the realm of sleep tracking and other health metrics. The event’s climax was the surprise announcement of the Galaxy Ring, a device expected to be equipped with various sensors for continuous health monitoring throughout the day.
Samsung Galaxy S24 Pricing
Pricing for the Samsung Galaxy S24 starts at $800, the S24+ begins at $1,000, and the S24 Ultra will set enthusiasts back $1,300. Prices are in line with last year’s models, with the increase in the S24 Ultra attributed to the use of more durable materials.
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1,000 Drones Light The Dubai Sky For AC Milan Celebration
Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.
Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.
The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.
“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.
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Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.
This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.
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