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Talabat And Truecaller Enter Strategic Partnership
Truecaller’s Verified Business Caller ID solution will provide a safe and efficient experience for Talabat food delivery teams, restaurant partners, and end users.
Talabat, a leading MENA food delivery platform, has announced a new strategic collaboration with Truecaller, a platform for verifying contacts and blocking unwanted communication. The partnership aims to revolutionize the food delivery sector by boosting customer safety and streamlining communications using Truecaller’s Verified Business Caller ID suite.
At a time when smartphone users are inundated with nuisance calls, Talabat aims to provide a trusted, secure experience for delivery personnel, restaurant affiliates, and end-customers. Using Truecaller’s Verified Business Caller ID solution, the delivery firm can now provide an authentic brand identity while allowing users to easily spot genuine business calls.
By integrating elements including brand name, logo, category name, verification mark, and a unique green badge, Talabat will now enjoy a unique and more trustworthy presence in the Middle East and North African markets.
Priyam Bose, Global Head GTM & Developer Products, Truecaller, stated: “Truecaller is synonymous with trust and safety in communication […] We are thrilled to partner with Talabat, empowering their restaurant partners and delivery personnel to offer a superior, efficient, and safer communication experience to their customers, from the moment of ordering to the delivery lifecycle”.
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Meanwhile, Hadeer Shalaby, Talabat Egypt MD, emphasized the company’s dedication to seamless operations and end-user satisfaction: “We strongly believe in the power of effective partnerships, and we are pleased to collaborate with Truecaller. This partnership aims to facilitate communication between our customers and delivery teams, ensuring the fastest and safest service possible”.
So far, over 2500+ businesses worldwide have benefitted from Truecaller’s Verified Business Caller ID and other advanced communication features. Besides enhancing business communication efficiency, the company has significantly reduced phone-related fraud and scams, helping to promote heightened customer safety during business communications.
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Ericsson And e& Join Forces To Bring Superfast 5G To Egypt
The partnership aims to deliver fast, reliable connectivity to private users and enterprises while supporting cross-sector digital innovation.
At GITEX GLOBAL 2024, Ericsson and e& Egypt announced a groundbreaking partnership to roll out 5G technology across Egypt, promising users enhanced connectivity with faster speeds, reduced latency, and expanded bandwidth. The collaboration will cater to the growing demand for advanced mobile services for both consumers and enterprises alike.
Under the agreement, Ericsson will deliver its energy-efficient 5G product suite to establish the new network. This comprehensive 5G Radio Access Network (5G RAN) portfolio, implemented through the Ericsson Radio System, is designed to support diverse traffic conditions and site types. It aims to provide reliable performance as networks grow across mobile generations, equipping Egypt with a stable, high-capacity infrastructure to foster digital innovation.
The adoption of 5G is expected to provide Egyptians with seamless connectivity and increased network resilience. The expanded bandwidth and lower latency brought by this new infrastructure will support not only faster internet for users but also enhance industry operations and contribute to society as a whole.
“We are thrilled to bring 5G to Egypt with our technology partner, Ericsson. Through this partnership, e& Egypt will be able to provide faster connectivity speeds, larger bandwidth, and lag-free user experience to our customers, unlocking many opportunities for consumers and enterprises,” said Amr Fathy, Chief Technology and Information Officer of e& Egypt. “With Ericsson’s cutting-edge 5G solutions, we are paving the way for a more connected and innovative future for Egypt”.
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Ekow Nelson, Vice President and Head of Global Customer Unit for e& at Ericsson Middle East and Africa, also reflected on the longstanding collaboration: “Our storied partnership with e& Egypt dates back nearly two decades, with two generational shifts in mobile technology. Like previous generational shifts, our ambition with 5G is to extend e& Egypt’s technology position”.
Ericsson and e& Egypt have collaborated successfully for years, achieving notable milestones in network innovation, customer experience, and sustainable development.