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Tech Startup Foodics Offers Smarter Restaurant Management
The Saudi company’s innovative solutions optimize restaurant operations, from ordering to payments, delivery, and more.
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Foodics, a prominent player in the MENA restaurant management landscape, is transforming the food and beverage industry through its comprehensive, in-house developed Restaurant Management System (RMS).
Known for its strong presence within Saudi Arabia’s thriving startup ecosystem, Foodics already serves customers in over 35 countries. The company provides innovative hardware and software solutions designed to help restaurant owners optimize their operations.
Currently, Foodics offers more than 100 apps that seamlessly integrate into restaurant operations. These tools cover everything from front-of-house management and data collection to inventory tracking, menu creation, delivery coordination, and more.
To further simplify customer ordering and payments, Foodics offers various specialized solutions. These include Foodics Online, a commission-free online ordering platform; Foodics Pay, which streamlines payment processes; Foodics Kiosk, a self-ordering and checkout system; Foodics Marketplace, a platform that partners with over 100 third-party apps for easy integration; and Foodics Accounting, a smart financial management tool designed to simplify accounting tasks.
“We sensed a lack of digitalization across the Saudi food and beverage sector in 2014, especially in the ordering process, including restaurants that were facing operational challenges. This inspired us to develop a fully integrated ecosystem to support the industry as we wanted to bring new technologies that change and enhance how people interact and connect with their favorite food brands,” comments Ahmad Al-Zaini, CEO and co-founder of Foodics.
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Today, more than 30,000 food and beverage outlets use the company’s services. In the UAE alone, approximately 1,850 restaurants rely on Foodics, with over 60% of these establishments having been clients for more than two years.
By focusing on creating efficiency and convenience, Foodics has had a significant impact on the Middle Eastern F&B sector. Their solutions have redefined the dining experience, from the moment customers place an order until the food is delivered to their table or doorstep.
News
Foodics Acquires Online-Ordering Specialist & Invests In 3 Startups
The deal with UK-based Solo Venture was made at LEAP 2025, and will help create a seamless, all-in-one SaaS ecosystem for restaurants.
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MENA-based restaurant and payments technology provider Foodics has fully acquired Solo Venture, a UK-based company specializing in self-ordering kiosks and white-label online ordering solutions. The deal was reached at this year’s LEAP 2025 event in Riyadh and is part of Foodics’ strategy to create a seamless, all-in-one SaaS ecosystem for restaurants and catering firms.
Solo’s technology includes AI-driven self-service solutions, simplifying ordering and increasing profit margins. By integrating Solo into its platform, Foodics will soon be able to offer restaurants a comprehensive suite of tools covering everything from dine-in management to payments and analytics.
Ahmad Al-Zaini, CEO and Co-Founder of Foodics explained: “This acquisition is a significant step in our mission to build the most comprehensive restaurant management platform in MENA and beyond. To further support our ecosystem and the future of tech in the F&B sector, we are allocating $100M in strategic acquisitions and investments in Fintech, AI, and other transformative technologies over the coming three years”.
Beyond the Solo acquisition, Foodics is also backing three startups as part of its wider expansion plan:
- Norma: A Greek AI-powered data analytics firm that enables business professionals to generate insights instantly, eliminating the need for technical expertise.
- Add: A specialized accounting platform designed for small and medium-sized restaurants to simplify financial reporting and payroll management.
- Arzaq Plus: A smart food and beverage supply chain platform that optimizes sourcing and logistics while introducing a “Buy Now, Pay Later” feature to the Foodics platform.
Also Read: Taager Secures $6.75M To Expand Social eCommerce In MENA
Anas Alghanim, Foodics’ Director of Corporate Development, emphasized, “At Foodics, every investment we make is aimed at creating valuable solutions that drive growth and deliver tangible success, ensuring that we empower our partners and customers to shape the future of the industry”.
The LEAP 2025 announcement coincides with the celebration of Foodics’ 10th anniversary. After supporting over 30,000 food and beverage businesses across 30 countries, Foodics continues to push the boundaries of restaurant management technology, helping companies streamline operations and enhance customer experience.
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