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WhatsApp Channels Has Started Rolling Out Across The MENA Region

The one-way broadcast tool allows account admins to send text, photos, videos, and stickers to followers, and create polls.

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whatsapp channels has started rolling out across the mena region
WhatsApp

WhatsApp Channels is now being rolled out across the MENA region, with countries including Lebanon, Saudi Arabia, the UAE, Egypt, and Morocco soon to benefit from the broadcast service.

Soon, people across much of the Middle East and North Africa will benefit from private updates from their favorite celebrities, creators, artists, and sports teams without having to leave WhatsApp.

Moon Baz, Creator Partnerships Lead, Africa, Middle East, and Turkey at Meta, was excited to announce the update, “We’re starting to roll out WhatsApp Channels globally and adding thousands of new channels that people can follow in WhatsApp. We’re also welcoming some of your favorite celebrities, sports teams, artists, creators, and thought leaders that people can follow right within WhatsApp”.

whatsapp channels features

According to Moon Baz, Channels allow admins to send one-way broadcasts via text, photos, videos, and stickers. Users can find Channels in a new WhatsApp tab labeled Updates, which is separate from their regular chats with friends, family, and communities.

WhatsApp users will be able to see recommended Channels based on popularity and region. Similar to regular chats, they will also be able to use emojis to react to updates — though users won’t be able to see someone else’s reaction.

Also Read: Dubai Airport To Introduce Complete Biometric Admin System

Channel updates will not be available indefinitely. Meta will store data on their servers for up to 30 days. Admins will also be able to block screenshots and forwards from their channels.

Overall, WhatsApp Channels look set to become an effective tool for getting in touch with your target audience — whether you’re an influencer or a business looking for marketing opportunities.

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Yabi Introduces AI Financial Coach For Smarter Money Moves

The app provides real-time, personalized financial guidance, helping UAE residents manage money smarter, reduce debt, and build wealth effortlessly.

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yabi introduces ai financial coach for smarter money moves
Yabi

Imagine having 24/7 access to an expert financial advisor — someone who understands your spending habits, helps you save more effectively, and offers guidance for every financial decision. That’s the vision behind Yabi’s revamped platform, an AI-driven finance app designed to transform personal finance management in the UAE.

Unlike traditional budgeting tools, Yabi acts as an always-available AI advisor, analyzing your unique spending patterns and offering real-time, tailored financial advice. Whether you’re making everyday purchases, planning a big trip, or saving for a major milestone, Yabi keeps you on track and helps you make informed financial choices.

Rakhil Fernando, CEO of Yabi, explains the mission behind the platform: “Financial literacy is not optional — it’s essential. But most financial tools today feel outdated and overly complex. Yabi is here to change that by offering AI-powered financial coaching that’s smart, simple, and accessible to everyone in the UAE”.

Here are some of the updated app’s new features:

  • AI-Powered Financial Coach: A 24/7 digital advisor providing real-time financial guidance based on your spending habits and available in multiple languages.
  • Live Insights: Connect your bank accounts for a detailed breakdown of your expenses.
  • Tailored Budgeting: Yabi creates a budget that fits with your actual spending habits rather than generic financial advice.
  • Interactive Financial Education: Learn the essentials of saving, investing, and credit management through engaging content integrated into the AI experience.
  • Automated Expense Tracking: Receive instant alerts on overspending, identify hidden charges, and cut unnecessary subscriptions with ease.
  • Credit Score & Financial Health Monitoring: Get free credit score checks and AI-driven recommendations to enhance your financial standing.

Also Read: A Guide To Digital Payment Methods In The Middle East

Finally, Yabi is also gearing up to introduce its own debit card and a suite of financial products, making it easier to save, spend, and invest within a single platform.

Want to try Yabi for yourself? You can download the app on the Apple App Store and Google Play Store.

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