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Mercedes Concept EQG Electric G-Class Revealed In Munich
The popular G-Class is finally going electric.
Just like most other car manufacturers, Mercedes-Benz is electrifying its product range, and the equally iconic and polarizing G-Class won’t be an exception. At the 2021 IAA Mobility show in Munich, the German car manufacturer showed its Concept EQG, an electrified version of the original “G-Class” that, at least according to Mercedes-Benz, refuses to compromise when it comes to off-road capabilities.
“A cross-country vehicle which has remained true to itself for more than 40 years ventures a step into the future,” states Mercedes-Benz on the retro futuristic Concept EQG web page. “The Concept EQG combines its iconic origin and uncompromising off-road capabilities with futuristic elements of the Mercedes-EQ world.”
To promote the new car, Mercedes-Benz filmed an epic 70s space opera that explores the future of mobility, reminding us all that our present, with cars like the Concept EQG soon to be available for purchase, would like the future to people 50 years ago.
The Concept EQG has a striking two-tone paint job and an illuminated grille that reminds us of the Suzuki Jimny. Additional LED lights can be found on other sides of the vehicle as well, including an LED light bar at the front and a third brake light at the back.
Mercedes-Benz hasn’t released much technical information yet, but we know that the Concept EQG has four electric motors mounted close to the wheels. The motors are mated to a shiftable two-speed gearbox, whose goal is to ensure that the car has enough off-roading capabilities to overcome even the trickiest obstacles.
Also Read: The Lamborghini Countach Is Back As A Hybrid
Since the current version of the electric G-Class is nearly ready for production, it’s unlikely to change dramatically before it rolls off the production line for the first time. Unfortunately, we don’t know when that will be, so we all have to patiently wait and hope it won’t be too far in the future.
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Rabbit Expands Hyperlocal Delivery Service In Saudi Arabia
The e-commerce startup is aiming to tap into the Kingdom’s underdeveloped e-grocery sector with a tech-first, locally rooted strategy.
Rabbit, an Egyptian-born hyperlocal e-commerce startup, is expanding into the Saudi Arabian market, setting its sights on delivering 20 million items across major cities by 2026.
The company, founded in 2021, is already operational in the Kingdom, with its regional headquarters now open in Riyadh and an established network of strategically located fulfillment centers — commonly known as “dark stores” — across the capital.
The timing is strategic: Saudi Arabia’s online grocery transactions currently sit at 1.3%, notably behind the UAE (5.3%) and the United States (4.8%). With the Kingdom’s food and grocery market estimated at $60 billion, even a modest increase in online adoption could create a multi-billion-dollar opportunity.
Rabbit also sees a clear alignment between its business goals and Saudi Arabia’s Vision 2030, which aims to boost retail sector innovation, support small and medium-sized enterprises, attract foreign investment, and develop a robust digital economy.
The company’s e-commerce model is based on speed and efficiency. Delivery of anything from groceries and snacks to cosmetics and household staples is promised in 20 minutes or less, facilitated by a tightly optimized logistics system — a crucial component in a sector where profit margins and delivery expectations are razor-thin.
Despite the challenges, Rabbit has already found its stride in Egypt. In just over three years, the app has been used by 1.4 million customers to deliver more than 40 million items. Revenue has surged, growing more than eightfold in the past two years alone.
Also Read: Top E-Commerce Websites In The Middle East In 2025
CEO and Co-Founder Ahmad Yousry commented: “We are delighted to announce Rabbit’s expansion into the Kingdom. We pride ourselves on being a hyperlocal company, bringing our bleeding-edge tech and experience to transform the grocery shopping experience for Saudi households, and delivering the best products – especially local favorites, in just 20 minutes”.
The company’s growth strategy avoids the pitfalls of over-reliance on aggressive discounting. Instead, Rabbit leans on operational efficiency, customer retention, and smart scaling. The approach is paying off, having already attracted major investment from the likes of Lorax Capital Partners, Global Ventures, Raed Ventures, and Beltone Venture Capital, alongside earlier investors such as Global Founders Capital, Goodwater Capital, and Hub71.
Rabbit Expands Hyperlocal Delivery Service In Saudi Arabia
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