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Blinx Brings Fresh Storytelling & News To Middle Eastern Youth

The digital media hub aims to connect and empower Gen Z and Millennial viewers across a range of platforms.

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blinx brings fresh storytelling and news to middle eastern youth
Blinx

Blinx, the Middle East’s new digital media hub, aims to empower Gen Z and Millennial viewers using digital storytelling and news stories across a range of platforms and devices.

Since being announced in March 2023, Blinx has been on a mission to deliver the most authentic narratives and culturally relevant content to young Middle Easterners.

nakhle elhage blinx dubai

Nakhle Elhage, General Manager of Blinx, explained: “We’ve made remarkable strides since our brand name announcement. The launch of Blinx is not just about compelling content creation. It’s a digital media powerhouse that promotes storytelling excellence in a myriad of genres like entertainment, infotainment, news, business, lifestyle, sports, self-development, climate change, and more. Our Smart TV App also offers exclusive long-form content such as investigative journalism, talk shows, and live broadcasts”.

The MENA region currently has one of the highest youth unemployment rates in the world, at over 26%. Blinx already employs around 150 young professionals, helping to buck the negative trend while simultaneously offering a voice to the disaffected youth. “Content creators and creative storytellers are on a mission to shift perspectives,” Elhage said. “Not only are they talented and bold, but they also embody the youth’s energy, dynamism, and resourcefulness that is Blinx”.

blinx dubai media city

Blinx is headquartered in Dubai’s Media City. The company has already doubled in size since its launch and now boasts a wealth of cutting-edge technology in its production facility. Alongside state-of-the-art VR technology, Blinx also has the capability to create Metaverse and extended reality content and is also trialing AI tools alongside advanced analytics.

Also Read: Mitgo Launches MENA Publisher Investments Program

“Technology is designed to transport audiences beyond traditional storytelling, pushing the limits of innovation, news, information, data, and others,” said Fadi Radi, Blinx’s Chief Creative Officer. “Our featured stories cater to tech-savvy youth, offering a blend of entertainment and insightful inspiration. End-users can effortlessly swipe through stories, engaging with content creators and peers”.

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PayPal & TerraPay Join Forces For Cross-Border MENA Payments

The collaboration will be especially helpful in regions where traditional banking infrastructure is limited or inconsistent.

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paypal and terrapay join forces for cross-border mena payments

PayPal has teamed up with TerraPay to improve cross-border payments across the Middle East and Africa. The move is designed to make it easier and faster for users to send and receive money internationally, especially in regions where traditional banking infrastructure can be limited or inconsistent.

The partnership connects PayPal’s digital payments ecosystem with TerraPay’s global money transfer network. The goal is to streamline real-time transfers between banks, mobile wallets, and financial institutions, significantly improving access for millions of users looking to move money securely and efficiently.

Through the partnership, users will be able to link their PayPal accounts to local banks and mobile wallets using TerraPay’s platform. This means faster transactions and fewer barriers for individuals and businesses across the region.

“The Middle East and Africa are at the forefront of the digital transformation, yet financial barriers still limit growth for many,” said Otto Williams, Senior Vice President, Regional Head and General Manager, Middle East and Africa at PayPal. “At PayPal, we’re committed to changing that […] Together, we’re helping unlock economic opportunity and build a more connected, inclusive financial future”.

For TerraPay, the deal is a chance to scale its reach while reinforcing its mission of frictionless digital transactions.

“Our mission at TerraPay is to create a world where digital transactions are effortless, secure, and accessible to all,” said Ani Sane, Co-Founder and Chief Business Officer at TerraPay. He added that the partnership is a major milestone for enhancing financial access in the Middle East and Africa, helping businesses grow and users move funds with fewer limitations.

Also Read: A Guide To Digital Payment Methods In The Middle East

The integration also aims to support financial inclusion in a region where access to global banking tools is still uneven. With interoperability at the core, TerraPay can bridge the gap between different financial systems — whether that’s a mobile wallet or a traditional bank — making it easier to send money, pay for services, or grow a business across borders.

As the demand for cross-border payment options continues to rise, both PayPal and TerraPay are doubling down on their commitment to provide reliable, secure, and forward-looking financial tools for the region.

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