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True Gamers & Takefluence Reveal New Ambassador Program

The collaboration will empower gaming content creators in the Middle East, offering a platform for creativity, engagement, and monetization.

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true gamers and takefluence reveal new ambassador program

The gaming industry in the Middle East has experienced unprecedented growth, boasting a remarkable penetration rate of over 60%. Spearheading this surge are Saudi Arabia and the UAE, with projections indicating a staggering valuation of $6 billion by 2027, according to data from the Dubai Multi Commodities Centre.

True Gamers, a distinguished esports network headquartered in the UAE, has been at the forefront of this regional transformation. With an initial investment of $45 million, True Gamers has established six clubs in Dubai and plans to develop over 150 more across Saudi Arabia. Looking ahead, the organization is set to expand its footprint further, with upcoming branches in Dubai, Abu Dhabi, and Sharjah within the coming months. However, True Gamers’ vision extends beyond merely providing cutting-edge gaming facilities; it also aims to cultivate an ecosystem that empowers gaming content creators and industry micro influencers.

To achieve these aims, True Gamers has enlisted the help of Takefluence — a platform that automates onboarding, reporting, and payouts for brands looking to launch ambassador or creator campaigns. The new collaboration will see the two companies launch a program tailored explicitly for the gaming community. The initiative seeks to unlock the potential of gaming enthusiasts and content creators, providing them with a platform to showcase their creativity, engage with a broader audience, and ultimately, monetize their passion for gaming.

Also Read: Top 10 Best Freelance Platforms In The Middle East

“This partnership reflects a shared vision for the future of gaming, eSport, and content creation in the region, highlighting the synergies between technological innovation and community engagement. As the digital landscape evolves, collaborations like this are crucial in driving the growth of the eGaming and content creator economies,” explained Archie Rudyuk, CEO and Co-Founder of Takefluence.

Vlad Belyanin, True Gamers Co-Founder and CPO, was also excited about the launch: “By combining our resources and expertise, we are not just offering a platform for gamers and creators but also setting the stage for the next generation of gaming content […] ensuring that the Middle East becomes a main hub of innovation and creativity in the global gaming scene”.

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Apple Announces New iPad Pro With M4 Chip And Updated iPad Air

“This is the biggest day for iPad since its introduction,” said CEO Tim Cook in a video posted to Apple’s website.

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apple announces a new ipad pro with m4 chip and updated ipad air
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Apple’s latest updates to its popular iPad Air and Pro models were announced on Tuesday, May 7. These are the first changes since 2022, the longest stretch between new models since the iconic device was revealed in 2011.

Both the 11-inch and 12.9-inch versions of the iPad Pro have received a huge design overhaul. The most noteworthy change is the move to OLED screens, with the 12.9-inch version receiving a small bump in size to 13 inches. Apple claims the new tablets are brighter and more vibrant than outgoing models, thanks to a technology it calls “tandem OLED” or “Ultra Retina XDR”.

The 13-inch model now measures an astonishing 5.1 mm in thickness, which Apple says is its slimmest device ever. (The 11-inch version is 5.3 mm thick.) For those who prefer the look of a matte display, a nano-texture coating will also be available for the first time on the Pro models.

Finally, the new iPad Pros have received a processor bump to the latest M4 chip, which Apple says is an “outrageously powerful chip for AI”, offering an example of its ability to quickly and efficiently isolate subjects from backgrounds in videos.

The iPad Pro 11-inch starts at $999, and the larger 13-inch version starts at $1,299 with 256GB of storage.

Updated iPad Air In Two Sizes

The sixth-generation iPad Air didn’t receive as many upgrades as the iPad Pro but significantly does now come in two sizes. As with the Pro models, buyers now have the choice between an 11-inch and 13-inch screen, meaning they don’t need to invest in a Pro version just to get a 30% bump in display size.

Apple kept the same design for the iPad Air that it first revealed in 2020, complete with a USB-C port and Touch ID in the top button. The only difference is the front camera placement, which has been moved to the center of the iPad when in landscape orientation.

The 11-inch iPad Air is priced at $599 for the entry-level model, while the 13-inch version starts at $799.

Also Read: How To Clean Your Apple Watch Like A Pro

New Magic Keyboard Case

Apple also announced an updated (thinner, lighter) Magic Keyboard for its Pro iPads. The refreshed version now includes a function row (with controls for screen brightness). An aluminum palm rest and large trackpad with haptic feedback also help the premium case feel more like a Macbook.

The new Magic Keyboard is available for both the 11-inch and 13-inch iPad Pros and will be priced at $299 or $349, respectively.

Apple Pencil Pro

Apple also announced a new Apple Pencil, named Pro, at its event. The new model looks exactly the same but adds a “squeeze” function that opens a new tool palette. Meanwhile, a built-in gyroscope sensor lets you alter the orientation of the tools you’re using as you twist the device, offering finer control. Finally, the new pencil gets support for Apple’s Find My network, which should keep minds at rest at the prospect of losing the $129 device.

Finally, to round off Apple’s series of announcements, the entry-level iPad was reduced to $349 — a $100 price cut.

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