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Apple’s California Streaming Event Is Set To Take Place On September 14

The online event will be broadcasted from Apple Park, Apple’s corporate headquarters.

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apple's california streaming is set to take place on september 14
Apple

After weeks of intense speculation and rumors, Apple has finally announced that its next special event will take place on Tuesday, September 14 at at 1 PM ET. The event is called California Streaming, and it will be broadcasted from Apple Park, the corporate headquarters of Apple.

The event invitation page shows a glowing Apple logo floating over a lake against a darkening sky. The logo hides a clever Easter egg that you can reveal by tapping it on an ARKit-compatible iOS device. When you do that, the ARKit viewer pops up, rendering an augmented reality version of the logo over your surroundings. You can then zoom into the logo and enter the image on the invitation page. Pretty cool stuff!

iPhone 13 Will Be The Star Of The Show

It’s no secret that Apple will introduce a new iPhone at this year’s fall event. Apple’s ‌iPhone 13‌ models (a 5.4-inch ‌iPhone 13‌ mini, a 6.1-inch ‌iPhone 13‌, a 6.1-inch ‌iPhone 13‌ Pro, and a 6.7-inch ‌iPhone 13‌ Pro Max) are expected to be very similar to the iPhone 12 models that were released last year.

The biggest change will likely be the 120Hz ProMotion display, but Apple will almost certainly reserve it for the Pro models. Besides a high refresh rate screen, Apple customers can look forward to a smaller notch, the A15 chip, faster 5G technology, and improved cameras.

More Announcements To Look Forward To

Besides the refresh of the entire iPhone lineup, the California Streaming event is expected to introduce the first redesign of the Apple Watch in years. Thanks to a new lamination technique, the Apple Watch Series 7 will bring the display closer to the cover glass, making it look even more stunning than before.

The AirPods 3 have reportedly been in mass production since August, so the event provides the perfect opportunity for their introduction. Their design is rumored to be much closer to the AirPods Pro, and they may get active noise cancellation to make the redesign feel more justified.

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New High-Tech Immersive Gaming Attraction Arrives In Dubai

The City Centre Mirdif facility comes courtesy of Canada’s Activate Games and blends fitness and gaming for thrilling, tech-savvy entertainment.

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new high-tech immersive gaming attraction arrives in dubai
Activate Games

Majid Al Futtaim Entertainment has joined forces with Canada’s Activate Games to bring a thrilling, tech-driven gaming experience to City Centre Mirdif. The new facility is Activate’s debut project in the MENA region, and reimagines indoor entertainment by merging gaming with fitness to specifically appeal to Dubai’s tech-focused population.

Activate at City Centre Mirdif offers nine unique game rooms that incorporate advanced technology to create an environment where players must jump, dodge, climb, and solve puzzles in more than 50 interactive games. A highlight of the experience, the Mega Grid, has already gone viral on TikTok, attracting attention with its dazzling array of over 500 lights that respond to players’ movements.

Activate’s Dubai location includes 10 levels of game difficulty, spanning from beginner to advanced, making it accessible to all skill levels. Adam Schmidt, CEO and founder of Activate, emphasizes that this experience goes beyond typical fitness or gaming: “With our innovative games engineered for repeat play, we offer a dynamic space for friends, families, and teams to connect, have fun, and stay active. This is a fresh take on entertainment that has made Activate the fastest-growing entertainment concept in the world”.

A central feature of Activate’s success lies in its use of RFID technology, which enables seamless tracking of player progress and achievements. Players earn rewards and badges based on game performance, adding a layer of gamification that keeps them coming back. “Our use of RFID technology allows for seamless tracking and progress, and our reward and badge system adds extra motivation, with players earning badges and rewards based on their achievements,” Schmidt explains.

Also Read: Wa’ed Ventures Pledges $100M For Early-Stage AI Startup Funding

As interest in gaming continues to surge in the Middle East, Activate’s timing is ideal to meet the region’s increasing demand for tech-driven entertainment. Positioned as the first experience of its kind in the MENA region, Activate at City Centre Mirdif is set to attract a broad range of visitors, from families to gaming enthusiasts, all seeking a novel and active form of entertainment, he says.

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