Digital Dubai recently issued the world’s first secured digital certificates. The technology is built using Soulbound Token technology, an advanced next-generation non-fungible token.
Soulbound Tokens use blockchain technology to represent a person’s identity and can be used for medical records, employment history, or any type of information concerning a person or entity. The certificates are permanently linked to a user’s personal account in their digital wallet, and ownership cannot be transferred to another party, sold, or disposed of.
“The accelerated pace of technological advancements has made the future closer than ever before, and here in Dubai, we are proud to have an agile government that wastes no time in embracing developments and putting them into practice to drive digital transformation and shape the future today,” says Digital Dubai’s director general Hamad Al Mansoori.
The first secured digital certificate was issued by Dubai Cyber Innovation Park, an affiliate of the Dubai Electronic Security Centre at Digital Dubai. Tokens were granted to the first group of graduates from the Chief Information Security Officer Executive program, in which 17 government and semi-government entities participated.
Yalla!Hub Forms New Partnership With WEE Marketplace
The collaboration will accelerate e-commerce digitalization and allow for speedy deliveries across the Gulf countries.
After raising $6 million to expand into Saudi Arabia and Qatar, Yalla!Hub is now set to collaborate with WEE to facilitate the sale of products through both YallaMarket and the WEE marketplace. The companies plan to enhance the GCC e-commerce market using a range of innovative solutions for sales and delivery, presenting new opportunities for Emirati-based and foreign suppliers.
“This collaboration with WEE Marketplace signifies a major step forward in our mission to revolutionize e-commerce through digitalization in the UAE and GCC, making market entry and operations smoother both for customers and businesses. With this partnership, we’re able to extend the reach of brands to a wider audience,” explained Leo Dovbenko, CEO of Yalla!Hub.
Meanwhile, new partner WEE is uniquely positioned in the UAE and already well known for fast delivery services. The company’s WEE Marketplace will soon feature goods from Yalla!Hub on their platform, empowering Dubai shoppers with 1-hour delivery windows and a next-day service across the rest of the Emirates.
“WEE Marketplace and Yalla!Hub are absolute leaders of the UAE fast e-commerce market, and this partnership opens new horizons for brands, allowing them to enter at once both platforms. We choose the brands very carefully, aiming to give the best products to our customers,” said Anastasia Kim, CEO and co-founder of WEE marketplace.
The Emirati e-commerce market has now reached a value of nearly $13 billion and is expected to grow to $20 billion by 2027. Express deliveries account for 5.5% of total merchandise turnover, which currently stands at around $700 million. Among the express delivery categories, cosmetics, pharmaceuticals, flowers, and groceries lead the way.