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Hydrogen Vehicle Refueling Is Coming To The Middle East
Abu Dhabi National Oil Company is constructing a high-speed refueling station in Masdar City.
As the Middle East undergoes a significant transition away from oil-based energy production, new technologies are required to meet growing demands. At the forefront of this enormous task is clean hydrogen production and delivery.
In a bid to ramp up sustainable fuel distribution and aid decarbonization, the Abu Dhabi National Oil Company (ADNOC) has announced plans to construct the Middle East’s first hydrogen refueling station in Masdar City. The high-speed refueling station will produce clean hydrogen from water using an electrolyzer powered by renewable electricity.
ADNOC has also entered a strategic partnership with Toyota and Al-Futtaim Motors to test the refueling station using a fleet of hydrogen-powered cars. The collaborative effort aims to assess the performance of this eco-friendly fuel and gather data to support the development of a UAE-wide hydrogen infrastructure.
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His Excellency Dr. Sultan Ahmed Al Jaber, Minister of Industry and Advanced Technology and ADNOC Managing Director and Group CEO, said: “The need to reduce carbon emissions to address climate change is clear and urgent. ADNOC is placing sustainability and decarbonization at the heart of its strategy, and while we decarbonize our operations today, we are making robust investments to be a supplier of choice for the clean energies of tomorrow”.
The pilot program will help the Abu Dhabi National Oil Company gain insights into the potential of high-speed hydrogen refueling for mobility projects, aligning well with the UAE’s National Hydrogen Strategy, which will position the Emirates as a leading global producer of clean hydrogen by 2031.
News
Altegio Expands To UAE, Driving Digital Transformation For Local Businesses
The company aims to enhance efficiency for local service businesses, aligning with the UAE’s ambitious digital economy plan for 2031.
Altegio, a digital business ecosystem featuring sophisticated online booking and management solutions, has announced its entry into the UAE market, aiming to enhance operational efficiency and accelerate digital adoption for local enterprises.
This expansion also complements the UAE’s Digital Economy Strategy, which aims to increase the digital economy’s share in the nation’s non-oil GDP to over 20% by 2031. Projections indicate the UAE’s digital sector could contribute an estimated $140 billion by 2032, highlighting the region’s commitment to fostering a modern, tech-driven economy.
Altegio’s platform offers over 30 distinct management tools that automate as much as 80% of routine business operations. Its suite of services includes online booking options, a customizable mobile app, robust financial and inventory management, analytics, SMS and email marketing, and a customer loyalty program.
Altegio’s key differentiator lies in its customer-focused approach to business automation. Unlike many platforms that redirect customers to external sites, potentially exposing them to competitor services, Altegio’s booking system is embedded directly within each company’s own ecosystem. This prevents “cannibalization” of clients and enhances customer loyalty by maintaining a consistent, secure experience.
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“Our expansion into the UAE is a strategic move that aligns with the country’s ambitious digital transformation agenda,” explained Yri Petrou, Managing Partner at Altegio. “We are excited to support UAE businesses in embracing digital transformation across their operations. By providing a comprehensive suite of business automation tools, we aim to not only accelerate operational efficiency but also redefine how businesses engage with customers”.
Founded in 2022, Altegio operates as a network of independent firms with offices in the UAE, Brazil, Hungary, Cyprus, Armenia, and several other nations. Each regional hub integrates local partners and technologies to enhance Altegio’s core offerings. The company’s impact includes an annual gross merchandise volume (GMV) of $1 billion, a client base of over 10,000 across 89 countries, and more than 4 million bookings each month on its platform.