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SMBs Can Now Join TikTok’s First Digital Marketing Academy In MENA

The digital marketing academy is the first virtual education platform of its kind in the MENA region, and it was created from the ground up to address the needs of SMBs.



smbs can now join tiktok's first digital marketing academy in mena

In their never-ending race to compete with large enterprises, SMBs must take advantage of every tool that can give them even the slightest competitive advantage, and marketing their products and services on social media networks such as TikTok is a great example.

The only problem is that small and medium-sized businesses rarely have the resources to hire in-house marketing experts who know how to navigate popular social media networks. Now, TikTok’s business arm is offering all SMBs in the Middle East, North Africa, and Turkey (MENAT) region a cost-effective alternative in the form of its new digital marketing academy.

The digital marketing academy is the first virtual education platform of its kind in the MENA region, and it was created from the ground up to address the needs of SMBs. Those who decide to join it will complete a five-week training program consisting of five distinct courses that cover everything how TikTok works to advertising best practices.

“From introducing participants to the TikTok app to demonstrating how they can sign up to the Self-Serve ads, to best practice on optimizing their content and performance, to finally creating their first campaign, this module will provide participants with a shortcut to unlocking the potential of TikTok for their business,” explains Shant Oknayan, TikTok’s general manager of global business solutions MENA.

Also Read: How To Use TikTok Auto Captions To Make Your Videos More Accessible

After completing the entire course, participants will receive an SMB TikTok Pro digital badge. Although of little value to small businesses that have no intention of showing off their newly acquired skills to others, the digital badge is a boon to agencies, which may use it to promote their services.

You can learn more about TikTok’s first digital marketing academy in the MENA region on its official website.


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Lebanese Newspaper Builds AI President To Beat Political Crisis

The move by media outlet AnNahar comes after 13 failed attempts by the Lebanese parliament to elect a new leader.



lebanese newspaper builds ai president to beat political crisis

In a world first, Lebanon’s AnNahar Newspaper has built an artificial intelligence model designed to carry out presidential duties for the politically troubled country. Lebanon has been without a sitting president for two years after thirteen failed attempts by the nation’s parliament to elect a suitable candidate.

The new AI President’s deep learning algorithm was fed over 90 years of impartial journalism from AnNahar’s archive stretching back to the 1930s. The AI leader analyzes not only historical data but also current events and is able to formulate solutions for all manner of political, legal, and governmental questions. By tapping into such a vast knowledge base, Lebanon’s AI President will have a deep understanding of the country’s past, as well as an unbiased take on the challenges the nation faces going forward.

lebanon our president ai platform annahar

The new AI President was unveiled in a recent live broadcast. Nayla Tueni, editor-in-chief of AnNahar Newspaper conducted an interview with the digital leader, asking relevant questions about the current state of Lebanon, and how to fix the country’s difficult political situation. AnNahar has also converted its print newspaper to focus entirely on the new president’s guidance on issues spanning everything from the economy to sustainability and the environment.

Also Read: Abu Dhabi To Develop $1 Billion eSports Island Facility

After the interview, Nayla Tueni commented: “As Lebanese people, and especially at AnNahar, we refuse to sit back and allow things to go on as they have. To not have a president for this long is unacceptable and has impacted the country negatively. If the parliament will not do its job to elect a president, then the people will bring to Lebanon a president”.

The AI President will soon be accessible to everyone at, Users will be able to ask questions in a similar manner to the likes of ChatGPT and Google Gemini. It is also understood that government officials will also use the tool to help devise new directives.

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