News

WhatsApp Introduces Flows For Improved In-App Shopping

The company plans to build rich experiences for other business types, too.

Published

2 years ago

September 21, 2023

whatsapp introduces flows for improved in-app shopping

WhatsApp is improving shopping experiences for both e-commerce merchants and their customers through a new feature called Flows. The add-on lets WhatsApp users complete tasks such as booking a seat on a flight or making an appointment without leaving the messaging app.

When using Flows, merchants will benefit from tools such as text boxes, calendars and a seat picker. These features will allow e-commerce companies to build rich experiences while improving booking and payment workflows. The Flows support page gives multiple examples of how the new service can be used, including booking appointments, product customization, account logins, form filling, and signing up for events.

WhatsApp said it had been testing Flows with businesses including Brazilian bank Banco Pan, retailer MagaLu, tech giant Lenovo, Indian travel service redBus, and car-reselling platform Spinny.

“Shopping and e-commerce is one of the biggest verticals we want to focus on. The goal is to enable business messaging in a way that businesses and people can do a lot more right in the chat thread. We are trying to build rich experiences within the chat, and that’s where Flows comes in,” said Nikila Srinivasan, Meta’s VP of business messaging.

Flows will become available over the coming months, and Meta will not initially charge merchants separately for the service. Currently, only e-commerce businesses can utilize Flows’ features, though WhatsApp has plans to develop rich experiences for other business verticals as well.

Also Read: A Guide To Digital Payment Methods In The Middle East

Earlier this year, WhatsApp’s business app surpassed the 200 million monthly active users mark. The messaging company said it had also started testing a personalized messages feature for merchants, which was announced this June. The service lets businesses send custom notifications such as discounts or offers to select patrons.

News

Dirham-Backed Stablecoin DDSC Enters Live Phase In UAE

Central Bank approval moves the dirham-backed token into deployment, targeting regulated payments and settlement flows.

Published

4 days ago

February 13, 2026

Nour Nasir

dirham-backed stablecoin ddsc enters live phase in uae

The UAE has cleared the launch of DDSC, a dirham-backed stablecoin now entering live operation after approval from the Central Bank. The move pushes the project beyond its pilot phase and into the country’s regulated financial system.

The token is backed by a consortium led by IHC, Sirius International Holding and First Abu Dhabi Bank (FAB), framing it as an institutional instrument rather than a consumer crypto product. DDSC was first announced in April 2025, but regulatory clearance now allows deployment and integration across approved channels.

DDSC runs on ADI Chain, a Layer 2 blockchain built by the Abu Dhabi-based ADI Foundation. The infrastructure is designed for governance and performance requirements expected by large institutions, linking blockchain settlement with existing compliance and oversight frameworks.

The focus is practical, targeting treasury settlements, high-value payments, trade and supply-chain transactions, and programmable financial flows for regulated entities. FAB plans to offer access to the token through approved platforms for its clients, keeping the rollout inside controlled banking environments.

“DDSC marks a defining milestone in the UAE’s digital finance journey,” said Syed Basar Shueb, CEO of IHC. “With the Central Bank’s approval and our transition into live operation, we are delivering trusted, institutional-grade infrastructure that strengthens resilience, accelerates innovation, and expands what is possible in regulated digital payments”.

Also Read: Basatne Debuts ORBT Platform For Digital Refunds In UAE

FAB says the project reflects how stablecoins can sit within traditional finance when risk controls are built in from the outset. “This milestone underscores that stablecoins can be integrated responsibly into the financial system when built to meet rigorous regulatory and risk requirements,” said Futoon Hamdan AlMazrouei, Group Head of Personal, Business, Wealth and Privileged Client Banking Group at FAB.

The launch reinforces the UAE’s strategy of pushing digital finance through regulation instead of open-ended crypto experimentation. Stablecoins in this model are positioned less as trading assets and more as programmable extensions of national currency, aimed at institutional scale and government use cases.