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Xiaomi Opens New Flagship Store In Dubai

The 6,600 square-foot-store is the Chinese tech company’s largest in the United Arab Emirates.

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xiaomi opens new flagship store in dubai
Xiaomi

Leading global tech company, Xiaomi, has opened its largest flagship store in the United Arab Emirates at the Dubai Mall. The extensive retail space is situated in the Chinatown area of the mall, a redesigned section of the first floor home to several prominent Chinese brands.

The official store opening happened on April 26th at a lively event attended by technology enthusiasts and Xiaomi fans. The event was overseen by the General Manager of Xiaomi Middle East and Levant, Ronnie Wang and other regional managers.

xiaomi dubai mall store

Xiaomi’s Dubai Mall store demonstrates the Chinese tech giant’s commitment to expanding its presence across the Middle East. The huge 6,600-square-foot retail unit is one of the company’s largest worldwide and will be used to showcase the latest innovative products.

“Our Dubai Mall store [is] the largest Xiaomi in the world among our 1,400 stores worldwide, excluding China and India. Since the first Xiaomi store opening in 2017, Xiaomi has been bringing the concept of smart homes into daily lives. We are grateful for our consumers and Mi fans’ unwavering support and promise to provide better quality products and the best shopping experience possible,” says Arjun Batra, Country Manager of Xiaomi UAE.

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After an official ribbon-cutting ceremony, attendees could engage in several interactive activities and meet top influencers, including Ajman Khan and Roman Khanand. Meanwhile, Xiaomi’s quadruped robot CyberDog appeared on stage to add to the excitement.

xiaomi dubai mall ribbon cut

Among the products displayed at the new store are smartphones, including the Redmi Note 12, 4 Ultra and more, plus laptops, smart devices, home appliances and even Xiaomi’s Electric Scooter.

In celebration of the store opening, Xiaomi is offering a 50% discount on all products for the first 350 customers and a 30% discount to the next 400.

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Adobe Teases New AI Editing Tools And Updates In Premiere Pro

The video editing app will be enhanced with a generative extend tool, text-to-video, improved timeline waveforms, and more.

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adobe teases new ai editing tools and updates in premiere pro
Adobe

After launching the generative AI model Firefly last year, Adobe is now showcasing how the technology will be used in upcoming versions of the editing app Premiere Pro. In an early sneak peek, the company demonstrated several new features, including Object Addition and Removal, Generative Extend, and Text to Video.

The first new feature, Generative Extend, targets a common video editing problem by using AI to “Seamlessly add frames to make clips longer, so it’s easier to perfectly time edits and add smooth transitions”.

Meanwhile, Premiere Pro’s Object Addition & Removal tool will leverage Firefly’s generative AI to “Simply select and track objects, then replace them. Remove unwanted items, change an actor’s wardrobe or quickly add set dressings such as a painting or photorealistic flowers on a desk,” Adobe states.

Adobe also showcased another new feature that can automatically generate new film clips using a text prompt. To use the content creation tool, editors can “Simply type text into a prompt or upload reference images. These clips can be used to ideate and create storyboards, or to create B-roll for augmenting live action footage,” Adobe explained. The company seems to be commercializing this particular feature extremely quickly, considering generative AI video only appeared a few months ago.

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The new additions to Premiere Pro will be added later this year, but Adobe is also introducing smaller improvements to the editing app in May. The changes include interactive fade handles to enable easier transitions, an Essential Sound badge that uses AI to “automatically tag audio clips as dialogue, music, sound effects or ambience, and add a new icon so editors get one-click, instant access to the right controls for the job”, along with effect badges and a new look for waveforms in the timeline.

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