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Dubai-Based Angel Investor Fuels Growth For GameCentric

The platform aims to triple its user base across the MENA region, a market projected to reach 88 million gamers by 2026.

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dubai-based angel investor fuels growth for gamecentric

GameCentric, a leading gaming platform in the MENA region, has secured a substantial USD 1.5 million (AED 6 million) investment from a Dubai-based Angel Investor, Bilal Merchant. The platform went live on December 1st, 2023, immediately following the funding round.

The infusion of capital strategically positions GameCentric to expand its platform and features beyond the GCC & MENA region, promising to redefine the gaming landscape for players worldwide.

Saad Khan, CEO of GameCentric, emphasized, “Crafting a robust vision for our platform, supported by a sound business model and a seasoned management team, resonated with the angel investor, like Bilal Merchant, who recognized the immense potential within GameCentric, which drove his decision to invest. Our aspiration is not just to be a gaming platform but a cultural phenomenon transcending borders. Collaboration with industry leaders, community-driven programs and an unwavering commitment to having the best user experience drives our future initiatives”.

GameCentric plans to integrate cutting-edge technologies to stay competitive and offer compelling propositions for brands and game publishers. By 2025, the company aims to become a web3 native platform, introducing digital assets such as cryptocurrencies.

Also Read: Top 10 Best Video Games Set In The Middle East

Supporting its ambitious expansion plans, GameCentric has gathered support from industry heavyweights, including LIV, the UAE’s first digital bank powered by Emirates NBD, and Saudi eSports organization POWReSports.

The platform is now poised for aggressive growth and market expansion over the next two years. The company aims to triple its user base across the MENA region and double its array of game titles, catering to both web2 and web3 genres. This initiative not only enhances the gaming experience but also offers innovative customer engagement opportunities for brands.

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Adobe Teases New AI Editing Tools And Updates In Premiere Pro

The video editing app will be enhanced with a generative extend tool, text-to-video, improved timeline waveforms, and more.

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adobe teases new ai editing tools and updates in premiere pro
Adobe

After launching the generative AI model Firefly last year, Adobe is now showcasing how the technology will be used in upcoming versions of the editing app Premiere Pro. In an early sneak peek, the company demonstrated several new features, including Object Addition and Removal, Generative Extend, and Text to Video.

The first new feature, Generative Extend, targets a common video editing problem by using AI to “Seamlessly add frames to make clips longer, so it’s easier to perfectly time edits and add smooth transitions”.

Meanwhile, Premiere Pro’s Object Addition & Removal tool will leverage Firefly’s generative AI to “Simply select and track objects, then replace them. Remove unwanted items, change an actor’s wardrobe or quickly add set dressings such as a painting or photorealistic flowers on a desk,” Adobe states.

Adobe also showcased another new feature that can automatically generate new film clips using a text prompt. To use the content creation tool, editors can “Simply type text into a prompt or upload reference images. These clips can be used to ideate and create storyboards, or to create B-roll for augmenting live action footage,” Adobe explained. The company seems to be commercializing this particular feature extremely quickly, considering generative AI video only appeared a few months ago.

Also Read: UGREEN Unveils Nexode RG 65W Charger For Middle East

The new additions to Premiere Pro will be added later this year, but Adobe is also introducing smaller improvements to the editing app in May. The changes include interactive fade handles to enable easier transitions, an Essential Sound badge that uses AI to “automatically tag audio clips as dialogue, music, sound effects or ambience, and add a new icon so editors get one-click, instant access to the right controls for the job”, along with effect badges and a new look for waveforms in the timeline.

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