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Dubai’s DMCC Gaming Centre Adds To A $1.8B Industry

The popularity of gaming has exploded across the MENA region, with Dubai aiming to become the regional capital for talented developers and startups.

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dubai's dmcc gaming centre adds to a $1.8 billion industry

Dubai’s DMCC (a flagship free trade zone at the center of the Jumeirah Lakes Towers district) has announced the opening of the DMCC Gaming Centre. The move comes as MENA gaming revenues are predicted to top $5 billion by 2025, with Dubai’s own economy increasingly benefiting from a thriving Esports and gaming scene, as well as a concerted push to bring VR and Metaverse startups to the region.

The DMCC is already home to over 50 games companies, with developers, producers, and Esports teams flocking to this increasingly popular destination. Dubai’s world-class infrastructure and unparalleled economic opportunities make the new DMCC gaming center an enticing proposition for startups. Members will gain access to the Esports community through regular networking events, tournaments, and more, along with support from Esports organization YaLLa , and tech ecosystem builder Astrolabs.

Earlier this year, DMCC joined global VC firm Brinc to open up $150 million in accelerator program funding — known as ZK Advancer and The Sandbox Metaverse — as developers continue experimenting with the massive potential of blockchain and web3 technologies.

Also Read: Metaverse Will Bring $15B Annually To Gulf Economies By 2030

“As our roster of gaming companies expands rapidly and we see more DMCC Crypto Centre members enter the blockchain gaming space, there is no better time to formalize our efforts by opening the DMCC Gaming Centre. Through this facility, we will solidify Dubai’s position as a global hub for all gaming and Esports,” says Ahmed Bin Sulayem, Executive Chairman and Chief Executive Officer, DMCC.

Gaming is now the most popular form of digital entertainment worldwide, and research undertaken by DMCC shows that 8 out of 10 people from gen Z and the millennial demographic are gamers. Enthusiasts spend upwards of seven hours each week on their hobby, and 10% of the entire online population now enjoys Esports tournaments.

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Nano Banana 2 Arrives In MENA For Google Gemini Users

Google brings its latest image model to Gemini and Search, adding 4K output and tighter text control for regional users.

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nano banana 2 arrives in mena for google gemini users
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Google has opened access to Nano Banana 2 across the Middle East and North Africa, pushing its newest image model into everyday tools rather than keeping it inside the exclusive (and expensive) Pro tier.

The rollout spans the Google Gemini desktop and mobile apps, and extends to Google Search through Lens and AI Mode. Developers can also test it in preview via AI Studio and the Gemini API.

Nano Banana 2 runs on Gemini Flash, Google’s fast inference layer. The focus is speed, but also control. Users can export visuals from 512px up to 4K, adjusting aspect ratios for everything from vertical social posts to widescreen displays.

The model maintains character likeness across up to five figures and preserves fidelity for as many as 14 objects within a single workflow. This enables visual continuity across scenes, iterations, or edits — supporting projects like short films, storyboards, and multi-scene narratives. Text rendering has also been improved, delivering legible typography in mockups and greeting cards, with built-in translation and localization directly within images.

Also Read: RØDE Adds Direct iPhone Pairing To Wireless GO And Pro Mics

Under the hood, the system taps Gemini’s broader knowledge base and pulls in real-time information and imagery from web search to render specific subjects more accurately. Lighting and fine detail have been upgraded, without slowing output.

By embedding the model inside Gemini and Search, Google is normalizing advanced image generation for a mass audience. In MENA, where startups and marketing teams are leaning heavily on AI to scale content across languages and borders, that shift lands at a practical moment.

The move also folds creative tooling deeper into search itself, so that image generation is no longer a separate workflow. It now sits right next to the query box.

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