News

Instagram Has Introduced A Visual Refresh

To help its users put the new font to good use, Instagram has also introduced fullscreen marketing layouts, which are clearly inspired by TikTok.

Published

2 years ago

May 26, 2022

David Morelo

Instagram

Instagram’s visual identity, including its logo, has evolved dramatically since the photo and video sharing social networking service launched in 2010. On Monday, Instagram introduced the latest visual refresh, complete with a brand-new font called Instagram Sans. The refresh is supposed to embrace continued evolution by giving existing brand elements new energy and purpose.

The Instagram gradient background, which consists of five colors — Princeton Orange (#F58529), Jasmine (#FEDA77), Vivid Cerise (#DD2A7B), Grape (#8134AF), and Iris (#515BD4) — has been brought to life using an innovative 3D modeling process that makes it feel as if it were lit from within.

“The concept is that the gradient feels like it’s made of light, so it feels illuminated. And it has a kind of a sense of depth to it,” says 3D digital artist and motion designer Rose Pilkington.

The biggest star of the show, however, is the new font, which was designed with Instagram’s heritage in mind. The typeface’s collection includes multiple global scripts (including Arabic, Thai, and Japanese), and it can be described as a contemporary remix of grotesque and geometric styles.

instagram visual refresh font 1

“Details like sheared terminals that suggest the flick of a human hand, unexpected quirks seen in the ‘Q’ and the interior teardrop of the ‘a’ add a friendly personality,” writes Instagram about the new font.

instagram visual refresh font 2

To help its users put the new font to good use, Instagram has also introduced fullscreen marketing layouts, which are clearly inspired by TikTok. The new layouts are supposed to put content at the center, and they reflect the latest usage trends.

Also Read: 12 Arab Women Dominating Instagram In 2023

So far, the visual refresh has received a mixed response, with some users and observers praising it for being both recognizable and future-oriented, and others criticizing it for being unnecessary and self-indulgent. What are your thoughts on the refreshed look?

News

The New Nissan Patrol Makes Its Worldwide Debut In Abu Dhabi

The seventh-gen off-roader boasts a bold new design, powerful V6 twin-turbo engine, adaptive air suspension, and plenty of cutting-edge technology.

Published

22 hours ago

September 5, 2024

Nour Nasir

Nissan

Yesterday, Nissan revealed the all-new seventh-generation Nissan Patrol to an excited audience in Abu Dhabi. The launch marks a significant milestone for the iconic off-roader, whose unveiling drew an audience of royals, VIPs, top Nissan executives, dealers, media, and prospective buyers.

During the event, Nissan president and CEO Makoto Uchida said: “The all-new Patrol is a prime example of the exciting and empowering models we are delivering under our global business plan, The Arc. The seventh generation is a bold leap forward, blending unparalleled performance, cutting-edge technology, and a commanding presence to redefine what an SUV can be”.

A Legendary Off-Roader, Reinvented

The all-new Nissan Patrol has updated styling that exudes strength and durability. The bold exterior, paired with 22-inch alloy wheels, comes in seven distinctive colors, four of which are two-tone combinations, allowing drivers to customize the Patrol to suit their personal style.

Enhanced Power And Performance

2025 nissan patrol exterior

This latest Nissan Patrol is the most powerful version of the off-roader yet, thanks to a newly developed 3.5-liter V6 twin-turbo engine. This powerplant delivers 425 horsepower and 700 Nm of torque, channeled through a sophisticated 9-speed automatic transmission.

The Patrol’s dynamic suspension utilizes advanced e-damper technology that adapts automatically to varying driving conditions. Meanwhile, adaptive air suspension allows drivers to adjust the vehicle’s ride height, ensuring a seamless transition between highway driving and challenging off-road conditions.

Luxurious Interior And Advanced Technology

2025 nissan patrol interior

Inside, the all-new Patrol offers a spacious, luxurious cabin. A panoramic sunroof lets in natural light, creating an airy and inviting environment. Infotainment includes a 28.6-inch main display, complemented by two 14.3-inch displays for navigation, media, and vehicle settings. Rear passengers can enjoy (optional) dual 12.8-inch screens supporting Miracast, HDMI, and USB inputs.

The Patrol’s sound system features 12 Klipsch Premium speakers, delivering exceptional audio quality. Connectivity comes courtesy of NissanConnect 2.0 and Google Built-In, providing seamless smartphone integration for everyone inside.

Also Read: Initial Trials Of Dubai’s Driverless Evocargo Trucks Completed

A final interesting feature of the new Patrol is its Biometric Cooling. The system uses an infrared sensor to monitor the body temperature of front and second-row occupants, automatically adjusting airflow to provide optimal comfort.

The all-new Nissan Patrol will soon be available across the UAE, Saudi Arabia, and the rest of the Middle East, with the first orders arriving from November 1, 2024.