Soon, all owners of 5G-enabled devices will be able to enjoy increased speeds and lower latency because Etisalat, UAE-based multinational telecom services operator, has joined forces with Ericsson, Swedish multinational networking and telecommunications company, to deploy 5G in UAE through millimeter wave (mmWave) small cell networks.
Once deployed, the network should be able to provide fiber-like speeds over the air, delivering data speeds of 4.2 Gbps and latency of 8 milliseconds (ms). Because 5G networks can support a greater number of connected devices than 4G networks, UAE residents can look forward to problem-free internet access even in crowded places, such as malls and stadiums.
“Etisalat has always been at the forefront of the telecom industry, and we continuously work to provide our customers with the best possible digital experience,” said Haitham AbdulRazzak, Chief Technology Officer at Etisalat.
“We look forward to supporting Etisalat in harnessing the opportunities that new technologies like 5G can present for the people of the UAE,” added Ekow Nelson, Vice President and Head of Global Customer Unit Etisalat at Ericsson MENA, in the official press release.
5G technology is positioned to become a key enabler of the UAE Vision 2021, which was launched by H.H. Sheikh Mohammed bin Rashid Al Maktoum, to transition the country to a knowledge-based economy, promoting innovation and research and development.
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All businesses that depend on reliable, secure, and fast internet connectivity will be able to reap its benefits to support remote workers, implement innovative Internet of Things solutions, and deliver immersive experiences to their customers.
5G connectivity additionally paves the way for smart cities, which can be imagined as pulsing digital ecosystems where countless sensors collect data to manage resources and infrastructure more efficiently. 5G will hopefully take the United Arab Emirates to another level of connectivity and innovation.
World’s Largest Metaverse Developer Opens Dubai Office
LandVault, the largest metaverse creator, is expanding its presence into the MENA region.
LandVault, the world’s largest metaverse developer, will expand operations to Dubai later this month as part of an ongoing strategy to boost its presence in the MENA region. The company aims to help local businesses gain a foothold in the expanding web 3.0 universe and sees exciting opportunities to bolster its client portfolio.
So far, metaverse developer LandVault has lived up to its name, creating and curating over 100 square feet of virtual space for a diverse range of organizations, including the nearby Yas Marina Circuit, Aldar, Mastercard, Standard Chartered, World of Women, Hershey’s, and many more.
The Dubai government’s Metaverse Strategy is one of the key reasons LandVault has been inspired to move to the region, as leaders plan to transform the Emirate into one of the world’s top 10 metaverse economies by 2030. Eventually, it’s hoped that in excess of 1,000 companies in the blockchain and web 3.0 spaces will be inspired to set up entities in the region, creating around 40,000 new jobs in the process.
“We are excited to open our office in Dubai and to be a part of the vibrant tech community in the UAE. The MENA region is a key market for us, and we believe that our presence in Dubai will allow us to assist the region and explore new opportunities. We are also excited about the potential for the metaverse in the real estate industry in the UAE. We look forward to working with developers and real estate companies to showcase their properties in a new and innovative way,” says Sam Huber, CEO of LandVault.
Alongside developing the metaverse from its new Dubai office, LandVault will also deploy its technology to assist the UAE’s real estate sector. Developers will soon be able to showcase their projects in a way that was never previously possible, reaching a much wider audience with immersive and interactive property tours and even virtual showrooms.