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Everything Apple Announced At Yesterday’s iPhone 15 Event
Most of the circulating rumors proved accurate, but despite any major surprises, the new iPhone lineup still looks stunning.
Yesterday, Apple held its yearly iPhone event, where the Cupertino company revealed four new smartphones, along with updates to its line of Apple Watches and a new version of iOS.
Most of the rumors about these hotly anticipated devices proved to be accurate, with upgrades ranging from USB-C ports to titanium frames. Let’s check them out:
The iPhone 15 & 15 Plus
Like the iPhone 14, the base model of Apple’s smartphone comes in two screen sizes: a standard 6.1-inch version and a larger 6.7-inch plus model.
Broadly speaking, the base iPhones are now comparable to last year’s Pro models, with improved cameras, better performance, and the novel Dynamic Island that does away with the dreaded notch.
However, the handsets now sport USB-C ports, along with a slightly tweaked chassis featuring rounded edges that look a little like those of the Apple Watch. In addition, color options have been changed for this model, which now ships in blue, green, yellow, pink, and black.
The iPhone 15 starts at $799, while the Plus starts at $899.
iPhone 15 Pro & Pro Max
For the Pro versions of the iPhone 15, Apple chose to use titanium for the chassis, resulting in a lighter handset that comes in natural, blue, white, and black metallic hues. The screen now sports a smaller bezel, while the frosted glass back remains.
The two Pro handsets have 48-megapixel cameras with larger sensors for improved low-light photography. In addition, the 12-megapixel ultra-wide camera remains but is now joined by a game-changing 5x optical zoom on the Pro Max. Last but not least, the Pro model cameras gain the ability to record spatial video that can be viewed on Apple’s upcoming Vision Pro headset.
One final feature worth noting is that both Pro iPhones have ditched the mute button and replaced it with an “Action Button”, which is customizable via the Shortcuts app.
The iPhone 15 Pro starts at $999, while the Pro Max starts at $1,199.
iOS 17
Apple gave few details about updates to its mobile operating system but did announce that iOS 17 would arrive on Monday, September 18, presumably to tie in with the iPhone 15.
Apple Watches
Both Apple’s Series 9 and Ultra smartwatches received an update, too. The series 9 is now carbon neutral, comes in new colorways, and sports a touch-free feature called double tap. Meanwhile, the premium Ultra watch has an upgraded processor, improved battery life, and more accurate health readings.
News
1,000 Drones Light The Dubai Sky For AC Milan Celebration
Cyberdrone’s groundbreaking display marked 125 years of AC Milan football club and the 1st-year anniversary of Casa Milan Dubai.
Cyberdrone, a leading UAV display company based in Dubai, put on a breathtaking drone light show on Monday to honor two significant football milestones: AC Milan’s 125th anniversary and the one-year anniversary of Casa Milan Dubai.
The spectacle involved 1,000 drones working in perfect harmony to project AC Milan’s iconic imagery against the city’s night sky. Highlights included the UAVs synchronizing to form the club’s iconic crest, the signature red and black jersey, and a special emblem marking its 125th year. The intricate performance demanded meticulous planning, not just in terms of choreography, but also in dealing with the necessary permits and logistics.
“Our goal was to spotlight AC Milan’s legacy through a stunning visual narrative,” explained Mohamed Munjed Abdulla, Director of Sales at Cyberdrone. “We celebrated the club’s history, its Dubai milestone, and the universal love for football. The show also enhanced AC Milan’s regional presence, growing its fanbase through a cutting-edge, memorable experience. Drone shows are unparalleled in leaving lasting impressions, making them perfect for driving partnerships and growth”.
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Greta Nardeschi, AC Milan’s Regional Director for MENA, echoed the sentiment, adding: “Collaborating with Cyberdrone for this 1,000-drone performance allowed us to connect with our fans in innovative ways. It gave us a unique opportunity to surprise and inspire audiences while elevating our Club’s visibility and that of our partners. Cyberdrone truly helped us take AC Milan to new heights”.
This groundbreaking drone display sets a new benchmark for the Middle East’s sports sector, which already contributes around $2.4 billion annually to Dubai’s GDP alone. Sporting events also generate $1.76 billion in revenues across the region, while the MENA’s entertainment sector, valued at $41.13 billion, is growing at 9.41% annually, driven by rapid technological advancements.
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