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Carasti Expands To Saudi Arabia After Raising $2 Million

To celebrate its recent expansion, Carasti is launching with a Ramadan offer of 50% off the first-month subscription for new Saudi subscribers.

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carasti expands to saudi arabia after raising $2 million
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From March 23, 2022, on-demand car subscription service Carasti is available in Riyadh, Saudi Arabia. The expansion of the UAE-based company into the Kingdom comes after a successful bridge round that helped Carasti raise $2 million from venture firms Net Ventures and Rua Growth.

The bridge round will soon be followed by Carasti’s Series A funding round, which should help it further drive growth and establish itself as a dominant player in the car rental and leasing market in Saudi Arabia, which is expected to reach $2.5 billion by 2026, according to a report by Mordor Intelligence.

“After a successful 2.5 years of rapid growth in the UAE, we are now making it possible for Saudi drivers to get a car without any of the hassles of ownership; our full-subscription model looks set to become the go-to brand for the Kingdom’s automotive needs starting today and into the future” said Claudio Esposito-Aiardo, CEO of Carasti.

Carasti offers a growing selection of new and nearly-new cars, and its subscription process takes less than three minutes to complete. Customers can choose from all-inclusive subscriptions ranging from 1 to 24 months, with prices starting at just SAR 1,799 ($479 USD) per month. The few required documents can be conveniently uploaded using the Carasti app, available to download on both the App Store and Google Play Store.

Also Read: 4 Smartphones Coming To The Middle East This Spring

To celebrate its recent expansion, Carasti is launching with a Ramadan offer of 50 percent off the first-month subscription for new Saudi subscribers. To take advantage of the offer, simply enter the code “WOW50” when signing up. After completing the quick and easy sign-up process, the selected vehicle can be ready in as little as 4 hours.

All subscriptions include not only the car itself but also all other expenses typically associated with car ownership, such as insurance, warranty, maintenance, and around-the-clock roadside assistance and delivery.

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Google Pay Launches In Lebanon With Support From Multiple Banks

Bank Audi, Neo Digital Bank, and Whish Money are all offering support for Mastercard and Visa cardholders.

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google pay launches in lebanon with support from multiple banks
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Google Pay has officially launched in Lebanon, allowing Android users to make secure, contactless payments via their smartphones. The rollout has been quickly supported by BLOM, BLF, Whish Money, Bank Audi, and its digital banking offshoot Neo Digital Bank. Customers of all three services can now add eligible Mastercard and Visa payment cards to their Google Wallets.

The integration enables in-store tap-to-pay transactions, as well as online and in-app purchases, using the same cards users already carry. For Bank Audi and Neo Digital Bank, the launch covers Mastercard products; for Whish Money, BLOM, and BLF it includes Visa cards. Payments are processed through the Google Pay platform, which maintains cardholder privacy while extending standard card protections.

To begin using the service, customers can download the Google Wallet app from Google Play, select “Add to Wallet,” and follow a short verification process. Once set up, payments can be made with a single tap — eliminating the need to carry physical cards or cash.

Also Read: Oakley And Meta Reveal Performance-Focused AI Smart Glasses

“This launch represents a significant milestone in our commitment to digital innovation and customer convenience,” said Toufic Koussa, CEO at Whish Money. “By making Whish Visa Card available on Google Pay, we’re enabling our customers to make everyday transactions faster, more secure, and more inclusive. It’s about giving them the tools they need to transact seamlessly, wherever they are”.

The move follows the official activation of Google Pay in Lebanon on June 24, 2025, and marks a notable expansion of mobile payment options in a market where Apple Pay has yet to gain traction. Google’s entry is expected to increase digital wallet adoption among Android users and pave the way for further collaborations with regional financial institutions.

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