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Carasti Expands To Saudi Arabia After Raising $2 Million

To celebrate its recent expansion, Carasti is launching with a Ramadan offer of 50% off the first-month subscription for new Saudi subscribers.

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carasti expands to saudi arabia after raising $2 million
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From March 23, 2022, on-demand car subscription service Carasti is available in Riyadh, Saudi Arabia. The expansion of the UAE-based company into the Kingdom comes after a successful bridge round that helped Carasti raise $2 million from venture firms Net Ventures and Rua Growth.

The bridge round will soon be followed by Carasti’s Series A funding round, which should help it further drive growth and establish itself as a dominant player in the car rental and leasing market in Saudi Arabia, which is expected to reach $2.5 billion by 2026, according to a report by Mordor Intelligence.

“After a successful 2.5 years of rapid growth in the UAE, we are now making it possible for Saudi drivers to get a car without any of the hassles of ownership; our full-subscription model looks set to become the go-to brand for the Kingdom’s automotive needs starting today and into the future” said Claudio Esposito-Aiardo, CEO of Carasti.

Carasti offers a growing selection of new and nearly-new cars, and its subscription process takes less than three minutes to complete. Customers can choose from all-inclusive subscriptions ranging from 1 to 24 months, with prices starting at just SAR 1,799 ($479 USD) per month. The few required documents can be conveniently uploaded using the Carasti app, available to download on both the App Store and Google Play Store.

Also Read: 4 Smartphones Coming To The Middle East This Spring

To celebrate its recent expansion, Carasti is launching with a Ramadan offer of 50 percent off the first-month subscription for new Saudi subscribers. To take advantage of the offer, simply enter the code “WOW50” when signing up. After completing the quick and easy sign-up process, the selected vehicle can be ready in as little as 4 hours.

All subscriptions include not only the car itself but also all other expenses typically associated with car ownership, such as insurance, warranty, maintenance, and around-the-clock roadside assistance and delivery.

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NEOPAY Wants To Follow Merchants Across Channels And Borders

A controlling 65% stake in noon payments would give NEOPAY access to marketplace sellers, online merchants and the payment flows they generate.

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neopay wants to follow merchants across channels and borders

It’s been a long time since checkouts were single defined places. A merchant might take payments at a physical register, on its own website and through an online marketplace, sometimes in more than one country. NEOPAY wants to follow those transactions wherever they happen.

The UAE payments company has entered into an agreement to acquire a 65% controlling stake in noon payments. NEOPAY already runs the acquiring infrastructure that lets merchants accept card payments, along with omnichannel acceptance and a merchant services platform. This new deal would add noon payments’ embedded payments platform, e-commerce gateway and merchant network across the UAE, Saudi Arabia and Egypt. That would considerably expand both NEOPAY’s digital commerce capabilities and its regional reach.

For merchants, the attraction is a single provider for online and in-store payments, plus faster settlements, data and analytics, and value-added financial services.

“Payments should be simple, reliable, and built for the markets they serve,” said Faraz Khalid, CEO of noon. His counterpart at NEOPAY, Vibhor Mundhada, added: “We have built a strong payments business in the UAE, and our ambition is now to take that capability across the region”. The acquisition, Mundhada added, would “expand our footprint into Saudi Arabia and Egypt” while reinforcing NEOPAY’s position at home.

Also Read: In Kuwait, Your Surgeon Might Be Operating From Another Country

NEOPAY is also keen to point out potential payment volume increases. The company says noon payments’ integrations with marketplace sellers and online merchants create high transaction density in some of the region’s fastest-growing digital commerce segments. It also believes control of the business would give it access to those merchant relationships and payment flows, and speed up the rollout of alternative payment methods and installment options.

The combined roadmap targets faster merchant onboarding, better payment performance, tighter fraud controls and embedded financial services. The deal could also strengthen cross-border payments and settlement along key regional commerce corridors.

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