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Instagram’s Chronological Feed Is Now Available For All Users

In addition to the chronological feed, there’s now also a new favorites feed option, which shows the latest posts from a list of chosen accounts.

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instagram's chronological feed is now available for all users

In 2016, Instagram turned off the ability to display new posts in chronological order, claiming that users were missing many posts, even those posted by their close connections.

The algorithmic home feed took over, and it has been dictating what Instagram users see until now. After more than five years and many heated discussions about how the algorithmic home feed works, the ability to display new posts in chronological order is finally back.

“We want you to be able to shape Instagram into the best possible experience, and giving you ways to quickly see what you’re most interested in is an important step in that direction,” writes Adam Mosseri, Head of Instagram, in a blog post.

The decision to bring back the chronological feed comes after last year’s Senate hearing, during which Mosseri was asked if he believed users should be able to use the app without being manipulated by algorithms. The hearing prompted Instagram to say that it would give its users more freedom, and the social network has finally delivered on that promise.

Also Read: How To Find & Cancel Pending Instagram Requests

In addition to the chronological feed, there’s now also a new favorites feed option, which shows the latest posts from a list of chosen accounts.

instagram chronological order feed

To activate the chronological and favorites feeds:

  1. Launch the Instagram app on your smartphone.
  2. Tap the Instagram logo in the top left corner.
  3. Choose Following to see posts in chronological order or Favorites to see the latest posts from chosen accounts.

Unfortunately, the change doesn’t stick, which means that Instagram’s algorithmic feed will be back every time you reopen the Instagram app.

Another limitation is that it’s not possible to see Stories from the chronological and favorites feeds, making them feel somewhat inferior to the algorithmic feed, and that’s probably exactly how Instagram wants it to feel in order to steer its users toward the default experience.

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Mamo Completes $3.4M Funding Round To Enhance Fintech Services

The startup will use the influx of cash to expand into Saudi Arabia and across the wider GCC while improving its product offering.

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mamo completes $3.4 million funding round to enhance fintech services
Mamo

UAE-based fintech Mamo has announced the completion of a $3.4 million funding round that will help the startup extend its market presence and improve its product offering. Investors included 4DX Ventures, the Dubai Future District Fund and Cyfr Capital.

Mamo’s platform offers “payment collection, corporate cards and expense management” to help small and medium-sized businesses consolidate and streamline their operations. With the latest influx of capital, Mamo will further develop its comprehensive suite of services and begin testing its product lines in Saudi Arabia, further extending its footprint across the GCC.

Imad Gharazeddine, co-founder and CEO of Mamo, stated: “We’ve been in the market for a while now and are incredibly proud of what our team has achieved. The holistic and expansive nature of our product offering has helped us continue to grow sustainably. This additional funding will allow us to reach our medium-term goals even faster. The support from new and existing investors is a testament to our strong expertise and the ability to deliver on our customer promise”.

Daniel Marlo, General Partner of lead investor 4DX Ventures, added: “We have immense trust in Imad’s vision, leadership and Mamo’s innovative approach to provide a user-friendly and comprehensive financial solution for SMEs that makes financial management more accessible and efficient. We are proud to partner with them and support their mission”.

Also Read: A Guide To Digital Payment Methods In The Middle East

Amer Fatayer, Managing Director of Dubai Future District Fund’s investment team, also commented: “Mamo’s localized product lines serve as an infrastructure for SME payments and spend management in UAE, a segment that is underserved by the country’s current banking infrastructure. The team has taken a product-first approach to consolidating SMEs’ financial journeys and building a fintech solution deeply embedded in a business’s core operations”.

To date, Mamo has raised around $13 million in investment funding and now boasts a team of 30 people. The company’s intuitive financial services platform has allowed over 1,000 businesses to consolidate their financial operations and significantly reduce payment fees.

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