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Leading Investment App SwissBorg Arrives In The UAE

The all-in-one crypto investment app is now available in the UAE, helping Emirates residents build portfolios, earn yields and stay updated on the latest crypto developments.

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leading investment app swissborg arrives in the uae

Investment startup SwissBorg, a leading European cryptocurrency wealth management platform, has just announced its arrival in the UAE. The award-winning company offers a safe and straightforward way to invest in Web 3.0 assets, taking the guesswork out of the often complex process of building a crypto portfolio.

SwissBorg raised nearly 55 million USD via a successful Initial Coin Offering in the first year of its operation. 25,000 people contributed from across the globe, resulting in a wildly successful platform (and accompanying app) that now boasts 700,000 active users and strong relationships with leading banks.

In the UAE, crypto adoption is rapidly gaining traction, with local and international players setting up various startups across the region. According to the “Global State of Crypto” report, 35% of UAE residents have adopted some form of crypto, compared to the 17% average across developed nations. SwissBorg hopes to capitalize on the UAE’s crypto enthusiasm by entering into a partnership with local leader Crypto Oasis, as well as working with local authorities to help build a deeper sense of trust over the long term.

Also Read: New Fintech App Aims To Improve Children’s Financial Literacy

“We are pioneering a new era in asset management and private banking supported by blockchain technology and cryptocurrencies assets. We see cryptocurrencies as a serious investment, and our goal is to provide a variety of long-lasting crypto financial products that everyone can use to participate in the largest wealth transition in human history. The UAE serves as our perfect Middle Eastern launch pad because it is the region’s commercial, technological and cultural hub,” says Anthony Lesoismier, co-founder and CSO at SwissBorg.

So is the hype surrounding SwissBorg justified? Well, for one, SwissBorg is the first company to offer complete transparency on Proof of Assets and Liabilities. The app itself offers a live dashboard with comprehensive analytics, fiat exchange in 16 currencies, and an Order Management System that searches for the best prices for users.

If you like the sound of SwissBorg’s platform, you can find out more at their official website, where you’ll also see links to the Google and iOS versions of the app.

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Yango Ride Expands Corporate Transport Service In Abu Dhabi

Known as Yango Rides for Business, the solution aims to simplify business travel management for companies operating across Emirates.

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yango ride expands corporate transport service in abu dhabi

Yango Ride, a global ride-hailing service under the Yango Group, has extended its corporate transport solution, Yango Rides for Business, to Abu Dhabi. Initially launched in Dubai in 2024, the company is now expanding in a bid to simplify business travel for companies operating between both Emirates.

Yango Rides for Business offers a streamlined way to handle employee transportation through a single platform. Instead of dealing with the hassle of prepayments or reimbursement claims, businesses will be able to consolidate all ride expenses under a single corporate account that’s billed monthly. The setup makes it easier to track spending while ensuring expenses remain fully tax-deductible.

A key advantage of the service is its flexibility, allowing managers to set ride permissions and budget limits for employees and clients. Businesses can tailor transport solutions based on team needs — whether for daily commutes or specific travel requirements. Additionally, a dedicated account management system provides real-time analytics, enabling firms to monitor usage patterns and optimize costs.

Islam Abdul Karim, Regional Head of Yango Middle East, highlighted the importance of this expansion, explaining: “Abu Dhabi’s 4.5% economic growth in Q3 2024 reflects a thriving business environment where seamless mobility is essential for productivity. Yango Rides for Business simplifies corporate transportation, reducing administrative tasks and optimizing costs. By providing a centralized solution, we help companies ensure smooth employee travel experiences, supporting efficiency and growth in this dynamic market”.

Also Read: Dubai Teams Up With Elon Musk’s Boring Company For “Dubai Loop”

Meanwhile, Ivan Kaplunovich, Head of Yango Rides for Business, emphasized the benefits of the service, adding: “Today’s businesses need to balance cost efficiency with flexibility in a fast-changing environment. Yango Rides for Business gives companies a seamless way to manage corporate transportation — from controlling expenses and booking rides to simplifying billing and generating custom reports. With this level of flexibility, businesses can stay focused on growth, innovation, and delivering value”.

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