News

Mitgo’s New Gaming Network Has The MENA Region In Its Sights

The technique introduces nearly invisible “perturbations” to throw off algorithmic models.

Published

2 years ago

July 25, 2023

Nour Nasir

Mitgo

Global IT company Mitgo has launched Mitgame, a specialized network for games and online gaming services. Mitgame was formed by creating a separate company from the online gaming segment of the Admitad network, which is also a Mitgo-owned company.

Over the last 12 months, revenue across the Admitad network grew by over 50%. After this period of rapid growth, it was decided to launch Mitgame as a separate entity with a special focus on the online gaming market.

Mitgame will target client, browser, and console games, and the newly-formed network already has more than 200,000 publishers, 100+ game brands, and over 500,000 active players. Current partnerships include Epic Games, Perfect World, Plarium, MY.GAMES, Wargaming, Gaijin, Nexters, Innogames, and Upjers. The company also has a solid track record of cooperating with industry leaders like PlayStation, Xbox, and Riot Games.

The MENA region will be a key market for Mitgame. In the first half of 2023, MENA player acquisitions and purchases increased by 64%, and over the next 12 months, the network plans to have built partnerships with up to 80 MENA gaming brands and 5,000 publishers.

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“Mitgame has evolved into a very gaming-focused business. Being part of Mitgo will allow Mitgame to benefit from all the services and partner networking opportunities the company offers. This is part of our core strategy to broaden and diversify the business into successful, global market segments,” said Alexander Bachmann, CEO and Founder of Mitgo.

Mitgo also has plans to invest over $9 million into the ongoing development of Mitgame before 2025, which should help establish the network as a global market leader.

News

Yabi Introduces AI Financial Coach For Smarter Money Moves

The app provides real-time, personalized financial guidance, helping UAE residents manage money smarter, reduce debt, and build wealth effortlessly.

Published

13 hours ago

February 22, 2025

Nour Nasir

Yabi

Imagine having 24/7 access to an expert financial advisor — someone who understands your spending habits, helps you save more effectively, and offers guidance for every financial decision. That’s the vision behind Yabi’s revamped platform, an AI-driven finance app designed to transform personal finance management in the UAE.

Unlike traditional budgeting tools, Yabi acts as an always-available AI advisor, analyzing your unique spending patterns and offering real-time, tailored financial advice. Whether you’re making everyday purchases, planning a big trip, or saving for a major milestone, Yabi keeps you on track and helps you make informed financial choices.

Rakhil Fernando, CEO of Yabi, explains the mission behind the platform: “Financial literacy is not optional — it’s essential. But most financial tools today feel outdated and overly complex. Yabi is here to change that by offering AI-powered financial coaching that’s smart, simple, and accessible to everyone in the UAE”.

Here are some of the updated app’s new features:

AI-Powered Financial Coach: A 24/7 digital advisor providing real-time financial guidance based on your spending habits and available in multiple languages.
Live Insights: Connect your bank accounts for a detailed breakdown of your expenses.
Tailored Budgeting: Yabi creates a budget that fits with your actual spending habits rather than generic financial advice.
Interactive Financial Education: Learn the essentials of saving, investing, and credit management through engaging content integrated into the AI experience.
Automated Expense Tracking: Receive instant alerts on overspending, identify hidden charges, and cut unnecessary subscriptions with ease.
Credit Score & Financial Health Monitoring: Get free credit score checks and AI-driven recommendations to enhance your financial standing.

Also Read: A Guide To Digital Payment Methods In The Middle East

Finally, Yabi is also gearing up to introduce its own debit card and a suite of financial products, making it easier to save, spend, and invest within a single platform.

Want to try Yabi for yourself? You can download the app on the Apple App Store and Google Play Store.