News
NEOM And Volocopter Partner To Create World’s First Bespoke Public eVTOL Mobility System
These first eVTOL aircraft will connect NEOM’s core urban development, called the Line, with other regional destinations.
The concept of electric vertical take-off and landing (eVTOL) aircraft should be familiar to all fans of sci-fi literature, movies, and video games.
Because of their ability to take off and land vertically, such aircraft are suited for operation in densely populated urban areas that would easily trap even small airplanes. Since eVTOL aircraft rely on electric propulsion, they generate much less noise pollution compared with traditional helicopters.
Now, Volocopter, a German eVTOL aircraft manufacturer based in Bruchsal has established a joint venture (JV) company with NEOM, a planned smart city in the Tabuk Province of northwestern Saudi Arabia that aims to realize a daring vision of what the future could be.

The goal of the new company is to design, implement, and operate the world’s first bespoke public vertical mobility system in NEOM. Once operational, the system will provide air taxi and logistics services and integrate with the rest of NEOM’s multi-modal and zero-emissions public mobility system.
“We are incredibly excited and proud to partner with Volocopter to make vertical mobility a reality here at NEOM. Volocopter is internationally recognized for leading innovation in the eVTOL industry and is a perfect match for our ambitious goals to create the first truly sustainable, shared, and seamlessly integrated mobility system in the world” said Florian Lennert, Head of Mobility, NEOM.
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The JV has so far ordered 10 VoloCity passenger and 5 VoloDrone logistics aircraft from Volocopter, and plans are already in place to scale up activities from the beginning of 2022.
These first eVTOL aircraft will connect NEOM’s core urban development, called the Line, with other regional destinations. The Line is supposed to be a 170 km long linear city without conventional cars, and it will be home to over 1 million citizens when finished.
News
Syria Just Got Its First Super App Featuring Built-In Digital Payments
Built by UAE-based Syrian founders with the Ministry of Tourism’s backing, My Syria lands as visitor numbers more than double.
For most of the past decade, paying for anything in Syria with an international card was effectively impossible. Sanctions, a collapsed banking sector, and years of isolation left the country running on cash. That is what makes the launch of My Syria — the country’s first super app — more than a routine product announcement.
Developed by 121 Living, a company founded by four UAE-based Syrian entrepreneurs — Rami Kaiem, Feras Kaiem, Waseem Qudmani, and Kinan Madi — the app launched in Damascus on July 30 under the patronage of Minister of Tourism Mazen Al-Salhani. It bundles hotels, restaurants, transport, attractions, food delivery, and other lifestyle services into a single platform, currently offering eight services with plans to expand to more than 40 verified tourism and hospitality providers across the country.
Although the app already sounds enticing, the headline feature is its built-in payments. My Syria is the first platform in Syria to support cross-border digital payments through Apple Pay, Google Pay, Visa, Mastercard, and American Express — familiar tools for international visitors, and a route into the digital economy for local businesses that have long operated outside it.

The launch rides on a sharp rebound for the troubled country. Syria’s tourism sector recorded 3.52 million visitor arrivals in the first half of 2026, a 111 percent increase over the 1.67 million during the same period in 2025 — a mix of returning expatriates, regional visitors, and international tourists.
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The Ministry of Tourism, which supported and supervised the app’s development, frames the launch as proof of concept for a wider strategy. “Digital transformation is one of the Ministry’s strategic priorities because it enables us to build a more competitive, connected and investment-ready tourism sector,” Al-Salhani said, inviting technology companies “globally, regionally and locally” to explore opportunities across the wider economy.
For 121 Living, this is phase one, with additional services and expanded geographic coverage planned. Whether a super app can flourish in a market still rebuilding its infrastructure is an open question, but for the first time in years, a visitor to Damascus can pay for dinner with their phone.
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