News

Step Conference 2022 Celebrates Cutting-Edge Technologies

Step is celebrating its 10 year anniversary with the Step Conference 2022 edition back in-person.

Published

5 years ago

February 4, 2022

step conference 2022 celebrates cutting-edge technologies

Our increasingly digital lives are shaped by cutting-edge technologies that enable information to be exchanged faster and more easily than ever before. From February 23 to February 24, Step Conference 2022 will celebrate artificial intelligence, cryptocurrencies, fintech, Web3, cloud technology, healthcare technology, and other building blocks of the modern world.

10th Anniversary Of Step Conference

This year’s conference is extra special because it marks the 10th anniversary of the event, which started as a series of workshops and small gatherings in 2011.

Since its humble beginnings, Step Conference has grown to become a comprehensive conference ecosystem that brings top tech experts to Dubai to share their insights with large audiences, exchange expertise, and drive innovation.

Step Conference is organized by new media company Step. During the past decade, Step has hosted more than 200 events and programs, with participation from more than 2,000 startups from MENA and other regions.

Step’s investor meeting and mentorship programs have helped facilitate over 10,000 connections, many of which have resulted in fruitful partnerships.

Step Conference 2022 is happening alongside Expo 2020 in the heart of Dubai Internet City. “Our partnership with Dubai Internet City has been impactful in engaging and supporting entrepreneurs in the region” said Ray Dargham, CEO of Step.

What You Can Look Forward To At Step Conference 2022

The 10th iteration of Step Conference will be full of interesting events to attend. The topics they will explore include:

NFTs: Non-fungible tokens, which are cryptographic proofs of ownership stored on a blockchain, have profoundly transformed the art industry, and they continue to disrupt how assets (mainly digital but also physical) are owned. From Coinbase to Meta to Ubisoft, established companies are joining the NFT revolution and exploring a broad range of potential use cases.

Web3: Thanks to the decentralized infrastructure provided by Blockchain technology, the World Wide Web is now evolving to give its users the ability to actually own and control the data they generate, among other things. While still in its early stages, Web3 is likely to have just as profound impact on society as user-generated content enabled by Web 2.0 has had.

Metaverse: Virtual reality has matured to such an extent that it can now be used to overcome the limitations of remote working, provide more memorable and immersive education, deliver healthcare services to people in remote areas, and more. What is emerging is an interconnected network of virtual reality worlds, and this network is referred to as the metaverse.

Discussing these and other hot topics will be Elie Habib, the founder of the Middle East’s leading music streaming service Anghami; Michelle Arrazcaeta, head of Brand Strategy & Collaborations at Polaroid; Paul Misener, the Vice President of Global Innovation Policy and Communication at Amazon; Sidra Qasim, co-founder of Brooklyn-based shoe brand Atoms; and others.

“We hope to welcome international delegations to the conference, expanding the potential for partnerships and investment on a larger scale than ever before” said Ammar Al Malik, Managing Director of Dubai Internet City.

How To Attend Step Conference 2022

If you would like to attend Step Conference 2022 yourself, you can purchase tickets from the Step website. Early discounts are no longer available, but regular tickets can be purchased until February 13.

Tickets are divided into three main Tracks (Fintech, Future, and Digital) based on covered topics. The Fintech Track revolves around the latest in financial technology, blockchain, and digital currencies. The Future Track is all about automation, smart cities, the Internet of Things, and artificial intelligence. The Digital Track covers everything from digital marketing to advertising technology.

You can also purchase a Master Pass to access all main tracks plus workshops, satellite events, entertainment venues, and more.

News

Microsoft Plans $10 Billion-Plus Gulf Expansion Despite Iran Conflict

Security is shaping Microsoft’s approach, from resilience work with governments to what it will say about how the money splits by country.

Published

4 days ago

September 24, 2026

Nour Nasir

Microsoft

Microsoft is planning more than $10 billion of investment across the UAE, Saudi Arabia, Qatar and Kuwait through 2030, Vice Chair and President Brad Smith told Reuters, calling the spending schedule aggressive. The Iranian conflict that began on February 28 has not persuaded the company to scale back.

“We’re sustaining all the investments we planned to make before this conflict started, and we are in fact adding to them,” Smith said. The $10 billion-plus total does not, however, show how large those additions are.

The investment, which Smith described as part of Microsoft’s continued infrastructure expansion, is aimed at cloud and AI infrastructure and at the company’s growing regional operations. Microsoft also intends to put more than $400 million into subsea and terrestrial connectivity across the Middle East by 2030.

The spending fits the region’s own ambitions too. Gulf governments have been investing heavily in AI infrastructure as part of a push to diversify their economies beyond oil and gas and turn themselves into global technology hubs. Major cloud and AI providers have been drawn in part by the land and relatively low-cost energy on offer.

Microsoft is widening its partnerships with regional AI companies, though not on identical terms. In 2024, it invested $1.5 billion in Abu Dhabi-based G42 for a minority stake, and Smith currently sits on G42’s board. Saudi Arabia’s Humain and Qatar’s Qai are working with Microsoft on selected priority areas, but Smith said the company does not plan to make capital investments in either.

Also Read: Egypt’s Mobile Wallets Are Booming, But Cash Still Has Power

The conflict has added another strand to Microsoft’s work in the region. Since it began, Smith said, the company has supported regional partners with digital resilience assessments, and it is now working with Gulf countries through a digital resilience initiative focused on preparedness and the protection of critical data.

So far, the company has given no country-by-country breakdown of the investment, citing security among other factors. So while the headline figure is public, how Microsoft divides the spending among the four countries is not.