News
True Gamers & Takefluence Reveal New Ambassador Program
The collaboration will empower gaming content creators in the Middle East, offering a platform for creativity, engagement, and monetization.
The gaming industry in the Middle East has experienced unprecedented growth, boasting a remarkable penetration rate of over 60%. Spearheading this surge are Saudi Arabia and the UAE, with projections indicating a staggering valuation of $6 billion by 2027, according to data from the Dubai Multi Commodities Centre.
True Gamers, a distinguished esports network headquartered in the UAE, has been at the forefront of this regional transformation. With an initial investment of $45 million, True Gamers has established six clubs in Dubai and plans to develop over 150 more across Saudi Arabia. Looking ahead, the organization is set to expand its footprint further, with upcoming branches in Dubai, Abu Dhabi, and Sharjah within the coming months. However, True Gamers’ vision extends beyond merely providing cutting-edge gaming facilities; it also aims to cultivate an ecosystem that empowers gaming content creators and industry micro influencers.
To achieve these aims, True Gamers has enlisted the help of Takefluence — a platform that automates onboarding, reporting, and payouts for brands looking to launch ambassador or creator campaigns. The new collaboration will see the two companies launch a program tailored explicitly for the gaming community. The initiative seeks to unlock the potential of gaming enthusiasts and content creators, providing them with a platform to showcase their creativity, engage with a broader audience, and ultimately, monetize their passion for gaming.
Also Read: Top 10 Best Freelance Platforms In The Middle East
“This partnership reflects a shared vision for the future of gaming, eSport, and content creation in the region, highlighting the synergies between technological innovation and community engagement. As the digital landscape evolves, collaborations like this are crucial in driving the growth of the eGaming and content creator economies,” explained Archie Rudyuk, CEO and Co-Founder of Takefluence.
Vlad Belyanin, True Gamers Co-Founder and CPO, was also excited about the launch: “By combining our resources and expertise, we are not just offering a platform for gamers and creators but also setting the stage for the next generation of gaming content […] ensuring that the Middle East becomes a main hub of innovation and creativity in the global gaming scene”.
News
PayPal & TerraPay Join Forces For Cross-Border MENA Payments
The collaboration will be especially helpful in regions where traditional banking infrastructure is limited or inconsistent.
PayPal has teamed up with TerraPay to improve cross-border payments across the Middle East and Africa. The move is designed to make it easier and faster for users to send and receive money internationally, especially in regions where traditional banking infrastructure can be limited or inconsistent.
The partnership connects PayPal’s digital payments ecosystem with TerraPay’s global money transfer network. The goal is to streamline real-time transfers between banks, mobile wallets, and financial institutions, significantly improving access for millions of users looking to move money securely and efficiently.
Through the partnership, users will be able to link their PayPal accounts to local banks and mobile wallets using TerraPay’s platform. This means faster transactions and fewer barriers for individuals and businesses across the region.
“The Middle East and Africa are at the forefront of the digital transformation, yet financial barriers still limit growth for many,” said Otto Williams, Senior Vice President, Regional Head and General Manager, Middle East and Africa at PayPal. “At PayPal, we’re committed to changing that […] Together, we’re helping unlock economic opportunity and build a more connected, inclusive financial future”.
For TerraPay, the deal is a chance to scale its reach while reinforcing its mission of frictionless digital transactions.
“Our mission at TerraPay is to create a world where digital transactions are effortless, secure, and accessible to all,” said Ani Sane, Co-Founder and Chief Business Officer at TerraPay. He added that the partnership is a major milestone for enhancing financial access in the Middle East and Africa, helping businesses grow and users move funds with fewer limitations.
Also Read: A Guide To Digital Payment Methods In The Middle East
The integration also aims to support financial inclusion in a region where access to global banking tools is still uneven. With interoperability at the core, TerraPay can bridge the gap between different financial systems — whether that’s a mobile wallet or a traditional bank — making it easier to send money, pay for services, or grow a business across borders.
As the demand for cross-border payment options continues to rise, both PayPal and TerraPay are doubling down on their commitment to provide reliable, secure, and forward-looking financial tools for the region.
PayPal & TerraPay Join Forces For Cross-Border MENA Payments
Influencer Growth Fuels Saudi Creator Economy Surge
Dubai Integrates LiDAR & Digital Twins For Road Management
Starlink Launches Satellite Internet Service In Jordan
