News
Instagram Sets Sights On Linktree With ‘Links In Bio’ Feature
The highly-requested update was announced by the face of Meta, Mark Zuckerberg, via his broadcast channel.
Today, Instagram is rolling out a new site-wide feature for adding external links to user profiles. The system works the same way as Linktree and is seen as a direct challenge to the service, as well as the likes of Beacons and other “link in bio” providers.
Meta announced that users can now add up to five links to their Instagram profile bios, directing followers to any external content they like, including online businesses, promoted brands, causes they care about, or even profiles on competing social media platforms.
Services like Linktree came into existence mainly because many social media companies used to prevent users from adding external links to other sites over fears they would be helping to direct traffic to content outside their platforms.
In the current climate, Instagram likely sees expanded access to links as a competitive advantage, potentially luring creators back to its app from the likes of TikTok.
Using The Feature
To use the feature, users need to tap the “Edit profile” icon, followed by “Links”, then “Add external link.” After adding a URL, it’s possible to drag and drop links in the order that users want them to appear.
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As well as allowing links to external websites, Instagram also lets users link to their Facebook profile via a dedicated option. This official Meta link has a more professional appearance, complete with a Facebook icon and text description label.
Functionality
Instagram’s bio links don’t open in a separate browser window but stay inside the Instagram app. If users want to move to their built-in browsers, they must tap the three-dot menu at the top of the page and hit “open in system browser”.
The highly-requested new Instagram feature was announced by Mark Zuckerberg on his broadcast channel — itself a relatively new feature that we reported on recently, allowing creators to send messages to their entire fanbase.
News
Joby To Establish All-Electric Air Taxi Ecosystem Across The UAE
The comprehensive agreement with Abu Dhabi’s government includes a training program, infrastructure development, and a manufacturing presence.
All-electric aircraft company Joby Aviation has secured three separate agreements with departments of Abu Dhabi’s government that lay the groundwork to develop and scale air taxi services in the Emirate and beyond.
The deal was signed at the recent DRIFTx thought-leadership and exhibition platform and gave Joby exclusive rights to not only operate air taxi services in Dubai but also unlock inter-emirate services between Abu Dhabi.
Joe Ben Bevirt, founder and CEO of Joby Aviation, said: “Today’s agreement demonstrates the incredible momentum behind the adoption of clean flight across the UAE. We’re looking forward to delivering a fantastic experience for our future customers in Abu Dhabi and we’re excited to be unlocking the potential for zero-emissions flight between Abu Dhabi and Dubai. We’re grateful for the support and collaboration of our governmental partners and the entire ecosystem in Abu Dhabi and we remain deeply impressed by their commitment to building out a world-class aviation ecosystem in the Emirate”.
Joby’s all-electric aircraft went on display for the first time in Abu Dhabi’s Yas Marina at the DRIFTx event. The air taxi is designed to carry a pilot and four passengers and can reach speeds of 200 miles per hour (321 km/h). The zero-emission craft is said to have an extremely low acoustic footprint and can travel a maximum of 100 miles (161 km) on a single charge.
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Once operational, Joby’s air taxi fleet would enable fast, clean travel across the UAE, with journeys between Abu Dhabi to Dubai taking just 30 minutes compared with two hours by car during peak times.
Joby continues to work closely with the UAE’s General Civil Aviation Authority (GCAA) to help the Emirates become a world leader in the introduction of air taxis. Additional testing and analysis will be required before inter-emirate travel becomes a reality, but the cutting-edge technology already appears to have great potential.
Joby To Establish All-Electric Air Taxi Ecosystem Across The UAE
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