News
Mitgo Launches MENA Publisher Investments Program
The finance service will provide $50,000 to $500,000 to help regional companies grow.
Global tech company Mitgo has launched a new Publisher Investments Program, an alternative financing service that will provide investment opportunities for projects in the MENA market. Initial capital for the fund is $20 million, with the program’s scope expanding as applications are received.
Mitgo’s service will be aimed primarily at the FinTech, smart shopping, generative AI, MarTech, and HRTech sectors. The program will help publishers solve financing gaps and cash flow issues that stand in the way of expansion.
Applicants for funding must earn (or plan to earn) more than 50% of their revenue from cost-per-lead, cost-per-click, cost-per-sale, and other performance-based methods. They also need to be working with Mitgo businesses Admitad and Takeads or with another affiliate network. Companies that do not meet these criteria may still be eligible for funding if they can demonstrate a readiness to earn using the listed advertising models.
Successful candidates will be eligible for $50,000 to $500,000 in funds. In addition, companies will also gain access to the complete Mitgo ecosystem, along with a dedicated strategic manager.
The MENA region will be a key focus for the Publisher Investment scheme, with Mitgo expecting at least 10% of all investments to be made in local projects.
“Their success is our success, which is why we’ll not only provide financial support but also allocate time and resources into mentoring and coaching, as well as giving access to an extensive network of digital advertising contacts,” said Alexander Bachmann, Mitgo CEO & Founder.
Also Read: A Guide To Digital Payment Methods In The Middle East
Mitgo has a successful history in investing, having already closed over 30 deals, including FairSavings ($500K+) and LetyShops ($3M+).
Since the announcement of its Publisher Investments program in June, Mitgo has received 100+ applications and continues actively inviting MENA publishers to submit proposals.
News
PayPal & TerraPay Join Forces For Cross-Border MENA Payments
The collaboration will be especially helpful in regions where traditional banking infrastructure is limited or inconsistent.
PayPal has teamed up with TerraPay to improve cross-border payments across the Middle East and Africa. The move is designed to make it easier and faster for users to send and receive money internationally, especially in regions where traditional banking infrastructure can be limited or inconsistent.
The partnership connects PayPal’s digital payments ecosystem with TerraPay’s global money transfer network. The goal is to streamline real-time transfers between banks, mobile wallets, and financial institutions, significantly improving access for millions of users looking to move money securely and efficiently.
Through the partnership, users will be able to link their PayPal accounts to local banks and mobile wallets using TerraPay’s platform. This means faster transactions and fewer barriers for individuals and businesses across the region.
“The Middle East and Africa are at the forefront of the digital transformation, yet financial barriers still limit growth for many,” said Otto Williams, Senior Vice President, Regional Head and General Manager, Middle East and Africa at PayPal. “At PayPal, we’re committed to changing that […] Together, we’re helping unlock economic opportunity and build a more connected, inclusive financial future”.
For TerraPay, the deal is a chance to scale its reach while reinforcing its mission of frictionless digital transactions.
“Our mission at TerraPay is to create a world where digital transactions are effortless, secure, and accessible to all,” said Ani Sane, Co-Founder and Chief Business Officer at TerraPay. He added that the partnership is a major milestone for enhancing financial access in the Middle East and Africa, helping businesses grow and users move funds with fewer limitations.
Also Read: A Guide To Digital Payment Methods In The Middle East
The integration also aims to support financial inclusion in a region where access to global banking tools is still uneven. With interoperability at the core, TerraPay can bridge the gap between different financial systems — whether that’s a mobile wallet or a traditional bank — making it easier to send money, pay for services, or grow a business across borders.
As the demand for cross-border payment options continues to rise, both PayPal and TerraPay are doubling down on their commitment to provide reliable, secure, and forward-looking financial tools for the region.
PayPal & TerraPay Join Forces For Cross-Border MENA Payments
Influencer Growth Fuels Saudi Creator Economy Surge
Dubai Integrates LiDAR & Digital Twins For Road Management
Starlink Launches Satellite Internet Service In Jordan
