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Paymob Partners With Tamara For Seamless BNPL Payments

The partnership is designed to fuel the growth of small and medium-sized enterprises across the MENA region.

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paymob partners with tamara for seamless bnpl payments
Paymob

Leading MENA financial services enabler, Paymob has announced a new partnership with Tamara, the GCC region’s premier shopping and payments platform.

The strategic venture integrates Tamara’s Buy Now Pay Later (BNPL) service with Paymob’s secure payment gateway, allowing customers to split payments without hidden fees or interest. Paymob’s infrastructure is already used by 250,000 merchants across the MENA region and Pakistan, while Tamara boasts over nine million registered users and 30,000+ merchants.

Although the two companies already have partnerships with some of the region’s best-known brands, the new agreement is designed to fuel the growth of small and medium-sized enterprises. With Tamara’s BNPL solution, merchants typically improve conversions by 15% and gain a 40% increase in average order value. In addition, the likelihood of a customer making repeat purchases climbs by 50%.

The integration of Tamara’s BNPL solution to Paymob’s eCommerce gateway works via a simple software upgrade. The service will initially roll out to merchants in the KSA and UAE in its first phase, with more countries added in future stages.

Islam Shawky, Co-founder and CEO of Paymob explained that “[the] partnership with Tamara delivers on Paymob’s mission to fuel SME growth in the digital economy. There is a massive opportunity to enable merchants in the GCC to capitalize on the power of alternative payment methods, and we are thrilled to partner with Tamara to fuel this growth in MENA”.

Also Read: A Guide To Digital Payment Methods In The Middle East

Turki Bin Zarah, Co-founder and CCO of Tamara, added, “This partnership with Paymob provides seamless access to Tamara’s services to thousands of SMEs to enable their growth across the region. As a leading commerce enabler, we are revolutionizing how people shop, pay, and bank and are thrilled to partner with Paymob as we deliver on this goal”.

Tamara and Paymob are currently experiencing rapid growth after recent funding rounds. Riyadh-based Tamara secured a $150 million investment from Goldman Sachs, while Paymob’s growth has been driven by funding from PayPal Ventures.

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Mamo Completes $3.4M Funding Round To Enhance Fintech Services

The startup will use the influx of cash to expand into Saudi Arabia and across the wider GCC while improving its product offering.

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mamo completes $3.4 million funding round to enhance fintech services
Mamo

UAE-based fintech Mamo has announced the completion of a $3.4 million funding round that will help the startup extend its market presence and improve its product offering. Investors included 4DX Ventures, the Dubai Future District Fund and Cyfr Capital.

Mamo’s platform offers “payment collection, corporate cards and expense management” to help small and medium-sized businesses consolidate and streamline their operations. With the latest influx of capital, Mamo will further develop its comprehensive suite of services and begin testing its product lines in Saudi Arabia, further extending its footprint across the GCC.

Imad Gharazeddine, co-founder and CEO of Mamo, stated: “We’ve been in the market for a while now and are incredibly proud of what our team has achieved. The holistic and expansive nature of our product offering has helped us continue to grow sustainably. This additional funding will allow us to reach our medium-term goals even faster. The support from new and existing investors is a testament to our strong expertise and the ability to deliver on our customer promise”.

Daniel Marlo, General Partner of lead investor 4DX Ventures, added: “We have immense trust in Imad’s vision, leadership and Mamo’s innovative approach to provide a user-friendly and comprehensive financial solution for SMEs that makes financial management more accessible and efficient. We are proud to partner with them and support their mission”.

Also Read: A Guide To Digital Payment Methods In The Middle East

Amer Fatayer, Managing Director of Dubai Future District Fund’s investment team, also commented: “Mamo’s localized product lines serve as an infrastructure for SME payments and spend management in UAE, a segment that is underserved by the country’s current banking infrastructure. The team has taken a product-first approach to consolidating SMEs’ financial journeys and building a fintech solution deeply embedded in a business’s core operations”.

To date, Mamo has raised around $13 million in investment funding and now boasts a team of 30 people. The company’s intuitive financial services platform has allowed over 1,000 businesses to consolidate their financial operations and significantly reduce payment fees.

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