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IDC Prepares To Host 16th Annual Middle East CIO Summit

This year’s event will feature in-depth discussions and presentations, as well as expert-led panel sessions on the hottest information and communications tech issues.

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idc prepares to host 16th annual middle east cio summit

On the 22-23rd of February 2023, IDC will host the 16th edition of its annual Middle East CIO Summit at Dubai’s iconic Atlantis, The Palm hotel.

The digital economy has become a hot topic over the past few years. Web 3.0 and startup culture are gaining rapid traction across the MENA region, and organizations are hungry for information on how best to adapt their business models to suit the demands of modern, tech-savvy customers.

IDC‘s Middle East CIO Summit 2023 takes place under the theme “Enabling the Digital Economy’s Leaders”. It will examine the current state of the digital sector and its impact on citizens, customers, employees, and operations. Presentations and panel sessions will address critical challenges that must be resolved, and experts will outline best practices and strategies to help businesses achieve future success.

As for the event’s format, the venue will incorporate five different “Transformation Zones” showcasing pioneering technological advances in DevOps, customer experience, sustainability, Industry 4.0, and, of course, the Metaverse.

Also Read: Kuwait Aims For Digital Transformation With Google Partnership

“Today, almost every country in the region has a cohesive national vision for a digital economy that focuses on driving local economic value, employment creation, and social development by reaching the underserved. Whether it is accessing essential government services, purchasing products on digital platforms, or the shift to online learning and working, the impact of this mass transition to digital is evident everywhere,” says Jyoti Lalchandani, IDC vice president and regional MD for the Middle East, Turkey, and Africa.

IDC’s research shows that internet penetration has reached 100% across Gulf Cooperation Council countries, with over 50% of consumers regularly shopping online. Furthermore, in the UAE, digital payments (and contactless transactions) now account for 80% of all regional purchases, and the market is becoming increasingly reliant on 5g and cloud infrastructure. It seems then that 2023’s Middle East CIO Summit will be a pivotal event, helping businesses to create new customer experiences and drive innovation with their partners.

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Checkout.com Brings Visa Direct Push-To-Card To The UAE

The payment company is the first acquirer in the UAE to launch Visa Direct’s solution, enabling safe, instant money transfers.

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checkout.com brings visa direct push-to-card to the uae

Checkout.com has taken the UAE a step closer to its goal of a fully digital economy by becoming the first acquirer in the country to offer Visa Direct’s Push-to-Card solution. The new service will streamline money transfers for both businesses and consumers, enabling near-instant transactions across local and international markets.

Visa Direct connects over 190 markets and supports over 8.5 billion endpoints, including cards, bank accounts, and digital wallets. Push-to-Card transactions enhance efficiency for business users and consumers by allowing money to be sent quickly and easily to eligible Visa cards while leveraging the company’s secure network for reliability.

checkout and visa uae partnership

“Visa Direct is transforming the way money moves globally, and we are excited to see Checkout.com leverage this technology to meet the evolving demands of businesses and individuals alike by offering them a faster, more convenient, and secure way to send and receive funds,” said Shahebaz Khan, Senior Vice President and Head of Commercial and Money Movement Solutions, CEMEA.

The UAE has been at the forefront of digital payment adoption, driven by a national push toward a cashless economy. Remo Giovanni Abbondandolo, General Manager for MENA at Checkout.com, emphasized this shift: “By providing seamless, secure, and real-time payout capabilities, we’re empowering merchants with the agility to thrive in this fast-evolving landscape, while effectively meeting the growing consumer demand for speed and convenience. The Push-to-Card solution not only reinforces our commitment to powering payment performance but also showcases our agility in bringing yet another innovation to the UAE market.”

Also Read: Qareeb Partners With Pantheon For GCC Bitcoin Mining Expansion

Checkout.com’s latest MENA eCommerce data highlights the region’s increasing engagement with financial technologies, with around 80% of consumers participating in activities beyond basic online payments, such as money transfers and personal wealth management. The growing demand for real-time financial transactions has made fast, seamless payment solutions a priority.

To meet this demand, Account Funding Transactions (AFTs) have gained traction in the UAE. By integrating AFTs with Visa’s Push-to-Card services, Checkout.com is helping merchants offer secure, real-time account top-ups. Currently processing over one million AFTs per month with Visa, Checkout.com is now playing a leading role in modernizing financial transactions in the region.

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